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How to Run a Black Friday Sale in WooCommerce (Step-by-Step, 2026)

How to Run a Black Friday Sale in WooCommerce (Step-by-Step, 2026)

A WooCommerce Black Friday sale is not a discount—it is a system. When Black Friday 2026 lands on November 27 and Cyber Monday follows on November 30, the stores that win are not the ones with the deepest cuts. They are the ones with the cleanest, most automated WooCommerce Black Friday sale setup. This guide walks you through the entire stack using three AsanaPlugins tools: Discount Rules and Dynamic Pricing for pricing logic, Sale Booster Product Badges for visual urgency, and Product Bundle Builder for high-AOV gift packages. By the end, you will have a WooCommerce Black Friday sale with storewide percentages, category-scoped deals, BOGO logic, curated bundles, dynamic badges, countdown timers, and automatic expiry—so your store is not still discounting in December.

Table of Contents

Why Most WooCommerce Black Friday Sale Setups Fail

Three things kill WooCommerce Black Friday sale profitability:

  1. The Manual Discount Trap. Forcing shoppers to hunt for discounts or manually updating prices creates friction and errors. A WooCommerce Black Friday sale that requires effort is a sale that does not convert.
  2. The Midnight Scramble. Manually updating product prices late on Thanksgiving night, only to revert them on Monday morning. This is how stores accidentally run 30% off through mid-December.
  3. The Caching Conflict. Serving cached regular prices while the WooCommerce Black Friday sale only reveals itself in the cart. Shoppers see full price, assume there is no sale, and leave.

The fix is one rule engine for pricing, one badge engine for display, and one bundle engine for order value—all scheduled to the minute.

Quick Summary: The Complete WooCommerce Black Friday Sale Tech Stack

Sales StrategyPluginKey Feature
Storewide & Category DealsDiscount Rules and Dynamic PricingScheduled percentage rules with auto-expiry
BOGO (Buy X Get Y)Discount Rules and Dynamic PricingAutomatic cart injection of free product
Holiday Gift BundlesProduct Bundle BuilderFixed or auto-calculated pricing with discounts
Dynamic Sale BadgesSale Booster Product BadgesDynamic percentage tags ({saved_percent}%)
Urgency CountdownSale Booster Product BadgesLive ticking clocks with auto-hide

Step 1: Align Your Store Timezone for the WooCommerce Black Friday Sale

Before creating a single WooCommerce Black Friday sale rule, synchronize WordPress with your target market. If your server is in Frankfurt (UTC+1) but your customers are in New York (EST/UTC-5), your WooCommerce Black Friday sale will trigger six hours too early.

  1. Go to Settings → General in your WordPress admin.
  2. Scroll to the Timezone dropdown.
  3. Select your target customer city (e.g., America/New_York, Europe/London). Avoid static UTC offsets like UTC-5; city-based options account for Daylight Savings.
  4. Verify Local Time matches your clock, then click Save Changes.

Video Tutorial

Step 2: Create the Scheduled Storewide Percentage Deal

This is your headline WooCommerce Black Friday sale offer: a flat percentage off the entire cart, applied automatically, active only during your sale window.

Scenario: 30% off storewide, active November 27, 2026, from 00:00 to 23:59.

To create this rule, we used the Discount Rules and Dynamic Pricing free plugin.

2.1 Access Pricing and Choose a Template

  1. In your WordPress dashboard, go to Woo Pricing & Discounts → Pricing tab.
  2. Click Add from Template.
  3. In the template browser, search for Black Friday.
  4. Select “Black Friday Event: 50% Off Everything” and click Add Campaign.
WooCommerce Black Friday sale discount template add campaign screen

2.2 Configure the Core Discount Settings

FieldValue
NameBF2026 – Storewide 30% Off
StatusEnable (checked)
ModeSimple
Apply ModeApply this rule and disregard other rules – Exclusive
Adjustment TypePercentage discount
Adjustment30

Critical: Apply Mode. The Exclusive setting disregards all other applicable rules, preventing a customer with a loyalty discount or category deal from stacking discounts and destroying your margin.

WooCommerce Black Friday sale storewide percentage discount rule settings

2.3 Select Discounted Products

Under Discounted products, add an “All products” condition to apply the discount storewide.

2.4 Add Exclusions (Recommended)

Under Excluded Products, add a “Products in list” condition and select products you cannot discount (gift cards, new arrivals, low-margin items). This prevents margin bleed.

Note: In this example, we will exclude the “Accessories” category because we will create a 40% discount for this category in the next step.

2.5 Schedule the Discount (Auto-Expiry)

Scroll to the Date Time section—this is where you solve the forgotten-sale problem permanently.

  • Schedule Type: Date Time Range
  • Start: 2026-11-27 00:00
  • End: 2026-11-27 23:59

Click Save. The rule is dormant until midnight on November 27, then deactivates automatically at 11:59 PM. You do not need to be awake for either transition.

WooCommerce Black Friday sale discount schedule with auto expiry date

Step 3: Category Deals Without the Stack

Not every product should get the doorbuster. Category deals let you run a deeper WooCommerce Black Friday sale discount on a specific vertical while keeping the rest of the store at the storewide rate.

Scenario: 40% off the “Accessories” category—no stacking with the storewide 30%.

To create this rule, we used the Discount Rules and Dynamic Pricing free plugin.

3.1 Create the Category Rule

  1. Go to Pricing → Add from Template.
  2. Click Add from Template.
  3. In the template browser, search for Black Friday.
  4. Select “Black Friday: 50% Off Key Collections“ and click Add Campaign.
FieldValue
NameBF2026 – Accessories 40% Off
ModeSimple
Apply ModeApply this rule and disregard other rules – Exclusive
Adjustment TypePercentage discount
Adjustment40

3.2 Scope to the Category

Under Discounted products, add Categories in list → Accessories. This automatically includes all existing and future products in that category.

3.3 Exclude category from storewide discount

Important: Go to the storewide rule’s Excluded Products condition (see Step 2.4) and add the Accessories category to the exclude list.

Step 4: BOGO – Buy 2 Get 1 Free

Shoppers respond better to “FREE” than to an equivalent numerical discount. The AsanaPlugins engine handles BOGO with one critical advantage: automatic cart injection.

Scenario: Buy 2 “Shirt Cream” products, get 1 free.

To create this rule, we used the Discount Rules and Dynamic Pricing free plugin.

4.1 Access Pricing and Choose the BOGO Template

  1. Go to Woo Pricing & Discounts → Pricing tab.
  2. Click Add from Template.
  3. Under BOGO, select “Buy 2 Get 1 Free (Same Item)”.
  4. Click Add Campaign.
WooCommerce Black Friday sale BOGO buy 2 get 1 free rule setup

4.2 Configure the BOGO Rule

FieldValue
NameBF2026 – BOGO Basic Shirt Cream
StatusEnable
ModeBuy x Get x – same product
Apply ModeApply this rule and disregard other rules – Exclusive

4.3 Configure the Purchase Rule

FieldValue
Purchase2
Receive1
Discount TypePercentage discount
Discount Amount100 (100% off the free item)

4.4 Control Repeat Behavior

Repeat: Enable/Disable this option based on your requirements

  • Repeat means that this discount will be applied more than once when possible
  • For example, if a customer buys 4 items with Repeat enabled, they get 2 free
  • With Repeat disabled, they would only get 1 free regardless of quantity

For your WooCommerce Black Friday sale, disable Repeat unless you have deep margins.

4.5 Exclude BOGO products

Running a storewide discount and a BOGO deal at the same time? Exclude the BOGO product from the storewide rule so the offers don’t stack.

Important: Go to the storewide rule’s Excluded Products condition (see Step 2.4) and add Shirt Green. The BOGO discount now applies exclusively to that product.

Step 5: Scale Average Order Value with Holiday Bundles

Packaging complementary products into high-value bundles is how top e-commerce brands maximize Average Order Value (AOV) during a WooCommerce Black Friday sale.

Scenario: A “Winter Essentials Kit” bundle with a 20% package discount.

To create this bundle, we used the free Product Bundle Builder for WooCommerce plugin.

5.1 Create the Bundle Product

  1. Go to WooCommerce → Products → Add New.
  2. Enter a title: “The Ultimate Winter Essentials Kit (Holiday Bundle)”.
  3. Set a featured image.
  4. In the Product data dropdown, select “Product bundle”.
  5. The Product Bundles tab appears. Click Add Item.
WooCommerce Black Friday sale product bundle holiday gift kit setup

5.2 Add and Configure Bundle Items

For each product:

  1. In the Default Product field, search and select a default product for the bundle item (e.g., Thermal Winter Parka).
  2. In the Products field, search and select the product (e.g., Thermal Winter Parka).
  3. Set the Quantity (e.g., 1).
  4. Click Add Item to add the next product (e.g., Merino Wool Beanie).

5.3 Add an Optional Upsell

  1. Add a third product (e.g., Cashmere Scarf).
  2. Check Optional Item and set Min Quantity: 0.

Shoppers can check or uncheck this item, turning it into a one-click add-on.

5.4 Configure Bundle Pricing

Option A: Fixed Price — Set a flat promotional price (e.g., $189.00 for a bundle worth $250).

Option B: Automatically Calculated Price with Package Discount — Uncheck the Fixed Price option, then in the Total Discount field, apply a 10% Bundle Discount. As customers select variations or toggle add-ons, the discounted package price updates live.

For a WooCommerce Black Friday sale, Option B makes savings visible and dynamic as the customer customizes their bundle.

5.5 Publish and Test

Click Publish, then verify bundle items display correctly, variation selectors work, the price updates as options change, and the bundle adds to the cart successfully.

WooCommerce Black Friday sale product bundle modern card layout preview

Step 6: Dynamic Sale Badges That Stop the Scroll

A WooCommerce Black Friday sale discount that nobody notices does not convert. During Black Friday, shoppers browse dozens of stores. If your products show the default tiny “Sale!” bubble, your offers blend into the background.

To create sale badges, we used the Product Badge, Label, Countdown Timer for WooCommerce – Sale Booster Free plugin

6.1 Create a Percentage Badge

  1. Go to Sale Booster → Badges → Add New.
  2. Title: “Black Friday Dynamic Savings Badge”.
  3. Badge Type: Select CSS Label or Modern Badge.

6.2 Configure Dynamic Tag Interpolation

In the Badge Label field, enter:

{saved_percent} OFF

WooCommerce Black Friday sale dynamic percentage badge settings screen

6.3 Style and Position

SettingRecommended Value
Background ColorCrimson Red (#E50914) or Luxury Gold (#D4AF37)
Text Color#FFFFFF
PositionTop-Right or Top-Left over the product thumbnail
Badge ShapeAngled ribbon, curved pill, or rectangular banner with subtle drop-shadow

6.4 Set Targeting Conditions

Under Products & Conditions, add a rule: Is on sale → Yes. This ensures the badge only appears on discounted products, and the percentage shown is accurate.

6.5 Schedule the Badge (Auto-Hide)

Go to the Schedule tab and click Add Schedule:

  • Type: Date Time
  • From: 2026-11-27 00:00
  • To: 2026-11-27 23:59

Outside this window, the badge hides itself automatically—no manual switch-off, no lingering sale badge after the event.

6.6 Repeat for BOGO Badges

Create separate badges for the BOGO deal. Use different colors or text (“BOGO” in purple), so shoppers distinguish offers at a glance.

Step 7: Countdown Timers for Urgency

Loss aversion proves that the pain of missing an expiring discount is twice as powerful as the satisfaction of acquiring it. A live countdown timer creates authentic urgency for your WooCommerce Black Friday sale.

There are two ways to add a timer. Important: The countdown timer built into the Discount Rules plugin is a PRO-only feature and is not available in the free version. The free Sale Booster plugin, however, includes a standalone countdown timer with start/end date support—perfect for Black Friday.

7.1 Method 1: Built-In Timer in Discount Rules (PRO Only)

The Discount Rules plugin includes a built-in countdown timer that appears automatically on product pages when a scheduled pricing rule is active. This feature requires the PRO version of the Discount Rules and Dynamic Pricing for WooCommerce plugin.

If you have the PRO version:

  1. Confirm the rule is scheduled. The timer only shows if the pricing rule has an end date and is currently within its schedule. Your storewide and category rules from Steps 2 and 3 already qualify.
  2. Go to Woo Pricing & Discounts → Settings → Promotion → Countdown Timer.
  3. Set Display Countdown Timer to “Yes – When a discount available”.
  4. Set Threshold Time Type to “No limit” so the timer displays for the full duration of the sale.
  5. Customize the Title (e.g., “Black Friday Sale Ends In:”), the Days/Hours/Minutes/Seconds labels, and the Heading and Rotor Colors.
  6. Choose the Countdown Timer Position — Before “Add to cart” button is the default and highest-converting spot.
  7. Click Save Changes, then open a product page with an active discount to confirm the timer appears.

If the timer does not appear in your theme’s default positions, set Countdown Timer Position to None and place the shortcode [wccs_countdown_timer] in your product template.

WooCommerce Black Friday sale countdown timer on product page before add to cart

7.2 Method 2: Standalone Timer in Sale Booster (Free)

The free version of Sale Booster also creates countdown timers with a start and end date—perfect for Black Friday. It gives you more visual control than the built-in timer, and it does not require the PRO version of Discount Rules.

  1. Go to Sale Booster → Badges → Add New.
  2. Enter a Name (e.g., “Black Friday Flash Timer”) and set Status to Enable.
  3. Check Display on Archive Page and Display on Product Page.
  4. Switch to the Countdown Timer tab.
  5. Set Countdown Timer Position to On Image or Out of Image.
  6. Choose a Timer Style (horizontal, compact, or a color theme).
  7. Set Countdown Timer Mode to “Pick A Start / End Date”.
  8. Set From Date/Time to 2026-11-27 00:00 and To Date/Time to 2026-11-27 23:59.
  9. Customize Background Color, Text Color, Font Size, and optional animation.
  10. Switch to Products & Conditions and choose where the timer appears:
    • Is on sale → Yes to show it on every discounted product, or
    • Discount rules to attach it to your BF2026 rules, or
    • Categories / Products to target specific items.
  11. Click Save, then visit a product page to confirm the timer is ticking.

Free vs. PRO: The free version supports fixed start/end date timers, which is exactly what a Black Friday sale needs. The PRO version adds Evergreen timers (each visitor sees a fresh countdown) and extra styling and placement options—useful for ongoing promotions, but not required for BFCM.

7.3 Troubleshooting: Timer Not Appearing

Method 1 (Discount Rules PRO):

  1. Verify the pricing rule has an End Date and is currently active.
  2. Check Woo Pricing & Discounts → Settings → Promotion → Countdown Timer is enabled.
  3. Try different Countdown Timer Position options.
  4. For variable products, set a default variation with an active scheduled discount.
  5. Use the shortcode [wccs_countdown_timer] if your theme blocks the default hooks.
  6. Clear any caching plugin.

Method 2 (Sale Booster):

  1. Confirm the timer’s start and end dates cover the current time.
  2. Test the On Image and Out of Image positions separately.
  3. Use the Archive Loop / Single Product Custom Hooks fields if your theme’s default positions fail.
  4. Clear your site cache.

Step 8: Auto-Expiry and Seamless Cyber Monday Rollover

Do not stay awake until midnight to toggle off your WooCommerce Black Friday sale manually. By matching start and end timestamps across pricing rules, badges, and countdown timers, your campaign launches and terminates autonomously.

The only thing you need to do: Confirm every rule and badge has a schedule with an End value. If the End field is blank, the rule runs indefinitely.

How to Rollover from Black Friday to Cyber Monday

  1. Navigate to Woo Pricing & Discounts → Pricing.
  2. Locate your active rule: BF2026 – Storewide 30% Off.
  3. Click Duplicate.
  4. Rename: Cyber Monday 2026 – 25% Off Tech.
  5. Update Date & Time: From 2026-11-30 00:00:00, To 2026-11-30 23:59:59.
  6. Adjust target items, then save.

Your Cyber Monday sale takes over the instant Black Friday concludes.

Step 9: Critical Caching and Performance Configurations

The most common cause of panic during a WooCommerce Black Friday sale is aggressive caching serving stale regular prices. Follow these four rules:

  1. Exclude Core Cart & Checkout Pages: Ensure your caching plugin strictly excludes /cart/, /checkout/, and /my-account/.
  2. Honor WooCommerce Session Cookies: Dynamic cart calculations rely on the wp_woocommerce_session_* cookie. Bypass cache when it is present.
  3. Purge Cache at Sale Launch: Trigger a full CDN and page cache purge at go-live so category pages immediately show strikethrough prices.
  4. Enable Persistent Object Caching: Redis or Memcached lets WooCommerce query dynamic pricing rules in milliseconds.

The Complete 2026 WooCommerce Black Friday Sale Launch Checklist

TimelineAction ItemStatus
T-Minus 4 WeeksVerify WooCommerce HPOS compatibility; perform off-site backup; request temporary server scaling.[ ]
T-Minus 3 WeeksInitiate code and plugin update freeze. No new non-essential plugins or theme changes.[ ]
T-Minus 2 WeeksStage pricing rules in Woo Pricing & Discounts; configure BOGO; create bundles; build dynamic badges.[ ]
T-Minus 48 HoursEnd-to-end checkout test in test mode; verify transactional emails; warm server cache.[ ]
Launch Morning (00:01)Check store in incognito on mobile; verify strikethroughs and countdowns; monitor CPU/RAM load.[ ]
Cyber Monday & Post-SaleVerify rollover to Cyber Monday rules; trigger post-purchase thank-you sequences.[ ]

Frequently Asked Questions

Can I run a WooCommerce Black Friday sale without manual coupon codes?

Yes. Using Discount Rules and Dynamic Pricing, discounts apply automatically on the product page and in the cart as soon as qualifying conditions are met. Shoppers never copy or paste codes, which substantially increases checkout conversion.

How do dynamic badges calculate percentage savings automatically?

Sale Booster includes dynamic tags like {saved_percent} and {saved_price}. It calculates the exact difference between each product’s regular and sale price, displaying precise labels like -25% OFF without manual configuration per item.

Will dynamic pricing rules slow down my WooCommerce checkout?

No, provided you keep rules clean and use persistent object caching (Redis or Memcached). Combined with WooCommerce High-Performance Order Storage (HPOS), dynamic pricing rules execute in single-digit milliseconds.

What happens when a countdown timer reaches 00:00:00?

In Sale Booster PRO, the “Hide Timer When Expired” setting makes the countdown disappear the second the campaign concludes, preventing customer confusion after the sale.

How do I stop the WooCommerce Black Friday sale from running past Black Friday?

Every rule needs a Date Time Range with an End date. If no schedule is configured, the rule runs continuously. Once you set the end time, it deactivates automatically.

What if I want different sales on different days?

Create two separate rules with non-overlapping schedules. The Cyber Monday rule starts after the Black Friday rule ends (BF ends November 27 23:59, CM starts November 30 00:00). The scheduling engine supports exact minute precision.

Conclusion: Turn Your Store into an Autonomous WooCommerce Black Friday Sale Engine

A record-breaking WooCommerce Black Friday sale in 2026 does not require working around the clock. By combining automated dynamic pricing, frictionless BOGO promotions, high-AOV product bundles, eye-catching dynamic badges, and urgency-driven countdown timers, you prepare the entire campaign in advance and focus on fulfillment.

You now have the full build:

  • Storewide 30%, scheduled to the minute with auto-expiry.
  • Category 40%, exclusive, overriding the storewide rate.
  • BOGO with automatic cart injection and controlled repeat behavior.
  • Product Bundles with fixed or calculated pricing and optional upsells.
  • Badges showing the right percentage on the right product, auto-hiding on schedule.
  • Countdown timers with troubleshooting steps if they do not appear.
  • A launch checklist that catches errors before customers do.

Get the Plugins

Ready to build your WooCommerce Black Friday sale? Start with the free versions, then upgrade to PRO when you need advanced rules, advanced bundle types, or variation-level badge targeting.

Discount Rules and Dynamic Pricing

Sale Booster Product Badges

Product Bundle Builder

All three plugins work together to handle pricing logic, visual urgency, and order value optimization—no custom code required.

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Easy Product Bundles for WooCommerce: Step-by-Step Setup & Review

One of the fastest ways to grow your eCommerce revenue isn’t just getting more traffic—it’s increasing your Average Order Value (AOV). When customers buy multiple related items together instead of a single product, your profit margins increase while shipping and acquisition costs stay low.

However, the default grouped product feature in WooCommerce is basic and lacks the flexibility to run modern promotional strategies. If you want to create dynamic packages, mix-and-match kits, or BOGO deals without writing a single line of code, you need a dedicated solution.

In this guide, we will explore how to create easy product bundles for WooCommerce using the popular Product Bundle Builder for WooCommerce plugin. You will learn its key features, a step-by-step setup tutorial, and practical tips to maximize your store’s sales

Why Product Bundling Matters (And Where Default WooCommerce Falls Short)

Product bundling is a classic retail strategy made famous by brands like McDonald’s (value meals) and Amazon (“Frequently Bought Together”). By combining complementary items into a single purchase, you solve two major problems: customer decision fatigue and low order values.

Offering bundles delivers three key advantages:

  • Higher Average Order Value (AOV): Encourages shoppers to add more items to their carts in a single checkout.
  • Faster Inventory Turnover: Pairs slower-moving products with your top bestsellers.
  • Perceived Customer Value: Discounts make shoppers feel they are securing an exclusive deal.

The Problem with Default WooCommerce “Grouped Products”

While WooCommerce comes with a built-in Grouped Product type, it is far too rigid for serious marketing campaigns:

  • It does not allow dynamic pricing or dedicated bundle-level discounts.
  • It cannot enforce minimum or maximum item requirements.
  • It lacks support for custom deals like BOGO (Buy One Get One) or Mix-and-Match kits.

To unlock advanced deals and create intuitive shopping experiences, a specialized tool is essential. That is where Product Bundle Builder for WooCommerce (developed by AsanaPlugins under the slug easy-product-bundles-for-woocommerce) comes into play.

Core Features: What Makes This Plugin an Easy Choice?

The Product Bundle Builder for WooCommerce plugin stands out because it combines simplicity with advanced promotional capabilities. Instead of relying on multiple disjointed extensions, it handles several popular sales mechanics in a single lightweight package.

Here is what you can build using the plugin:

  • Simple & Dynamic Bundles: Combine fixed sets of items or let customers assemble custom kits with automatic price recalculation.
  • Mix-and-Match Products: Perfect for gift boxes, custom skincare sets, or pastry boxes where customers choose a set quantity from a curated selection.
  • BOGO & Tiered Promotions: Easily run Buy One Get One or Buy 2 Get 1 Free campaigns to drive fast inventory movement.
  • Composite & Assembled Goods: Build complex products made up of individual components (for example, custom PC builds, bike setups, or modular furniture).
  • Gift With Purchase (GWP): Offer free or discounted promotional items directly on the product page when target conditions are met.
  • Granular Inventory & Cart Control: Choose whether to count the bundle as a single item or multiple separate line items in the cart, and decide whether shipping fees apply per item or across the whole bundle.

Video Tutorial

How to Create Product Bundles in WooCommerce (Step-by-Step Tutorial)

Step 1. Install Product Bundle Builder for WooCommerce

Before creating your first product bundle, install the Product Bundle Builder for WooCommerce plugin on your WordPress website.

  1. Go to Plugins → Add New Plugin in your WordPress dashboard.
  2. Search for Product Bundle Builder for WooCommerce. Find the plugin by AsanaPlugins
  3. Then click Install Now and Activate.
Install product bundles for woocommerce

You can also download the free version from the WordPress Plugin Directory.

Once the plugin is activated, you can create your first bundle directly from the WooCommerce product editor.

Step 2. Create a WooCommerce Product Bundle

Once Product Bundle Builder for WooCommerce is installed and activated, you can create your first bundle from the standard WooCommerce product editor.

Follow these steps:

  1. Go to Products → Add New in your WordPress dashboard.
  2. Enter a name for your bundle and add a product description if needed.
  3. Set a product image for your bundle from the right-hand sidebar.
  4. Scroll down to the Product data section.
  5. Open the product type dropdown and select Product bundle.
  6. A new Product Bundles tab will appear in the product data panel.
  7. Open the Product Bundles tab and click Add Item to create your first bundle item.
Create easy product bundles for woocommerce

Each bundle item represents a product selection area within your bundle. You can create multiple items and configure each one separately.

Step 3. Add Products to Your Bundle

After adding a bundle item, scroll down to the item settings.

  1. In the Default Product field, search for and select the product you want to use as the default for the item.
  2. In the Products field, search for and select the products customers can choose from.

If you are using the Pro version, you can also use options such as Categories and Tags to dynamically define which products are available for a bundle item.

 Add Products to Your Bundle

Step 4. Configure Bundle Items

Each bundle item can be configured independently based on how you want customers to build or purchase the bundle.

You can configure options such as:

  • Use regular prices only: By checking this field use only the regular price of selected products.
  • Sort products: With this field, you can sort selected subscription products by “ID”, “Title”, “Menu order”, “Date”, “Price”, “popularity”, and “Rating”.
  • Quantity: Set the default quantity for the selected product.
  • Edit Quantity by User: Allow customers to change the quantity and define minimum and maximum quantities.
  • Discount: Apply a percentage, fixed-price, or price-based discount to the item.
Configure Bundle Items

Customize the Bundle Item Display

You can also use the Display settings to configure the settings below:

  • Title: Use this field to overwrite the title of the selected product in the bundle item.
  • Short Description: Use this field to overwrite the short description of the selected product in the bundle item.
  • Product Selection Title: Use this field to change the title displayed when customers need to select a product for the bundle item.
  • Product List Title: Use this field to change the title displayed for the product list.
  • Modal Header Title: Use this field to customize the title displayed in the product selection pop-up.
  • Default Image: Use this field to set an image for the bundle item when no product has been selected.
  • This image is displayed for the empty bundle item.
Display tab of product bundle item

You can click Add Item again to create additional bundle items and configure the products available in each one.

For example, if you are creating a Hair Care Bundle, you could create separate items for a Shampoo, Conditioner, Hair Mask, and Hair Oil, like this:

  • Item 1: Shampoo
  • Item 2: Conditioner
  • Item 3: Hair Mask
  • Item 4: Hair Oil

Step5. Set the Bundle Price

Product Bundle Builder for WooCommerce supports two main pricing methods:

  • Fixed Price: Set one price for the entire bundle.
  • Auto Calculate Price: Automatically calculate the bundle price based on the products selected for each bundle item.

For a fixed-price bundle:

  1. Enable Fixed Price
  2. Enter the bundle’s price in the General tab.
Set fixed price to the Bundle

For a dynamically calculated bundle, leave Fixed Price disabled. The bundle price will then be calculated from the products selected in the bundle items.

After configuring the bundle, click Publish to make it available in your store.

Step 6. Publish Your Product Bundle

After configuring the bundle items and setting the bundle price, publish the product to make it available on your WooCommerce store.

Before publishing, review the bundle settings and make sure the selected products, item quantities, and pricing are configured correctly.

Once published, customers can open the bundle product page, select their preferred products, and add the completed bundle to their cart.

Hair Care Bundle

Step 7. Test Your Product Bundle

Open the bundle product page on your store and test the customer experience.

Select different products for each bundle item and make sure that:

  • Customers can select the products you added to each item.
  • The quantity rules work as expected.
  • The bundle price is displayed correctly.
  • The selected products are added to the cart correctly.
  • The bundle information is displayed correctly in the cart and checkout.

This helps ensure that your bundle works as expected before customers start purchasing it.

Create More Advanced Bundles

Once you have created your first bundle, you can customize it further using the available bundle and item settings.

You can configure options such as optional items, product categories, tags, discounts, item quantities, product display layouts, quick view, and more depending on your needs and plugin version.

How to Create Different Types of WooCommerce Product Bundles

With Product Bundle Builder for WooCommerce, you can create different types of product bundles depending on how you want customers to select products and how you want to calculate the bundle price.

Here are some practical examples of WooCommerce product bundles you can create.

Create a Build-Your-Own Bundle

A build-your-own bundle allows customers to choose a product for each bundle item from a predefined selection.

For example, you can create a skincare bundle with three items:

  • Item 1: Cleanser
  • Item 2: Moisturizer
  • Item 3: Serum

Add the available products to each item and let customers choose their preferred product for each part of the bundle.

To create this type of bundle, add multiple bundle items and select the products that customers can choose from in each item. Customers can then select one product for each item when building their bundle.

This is useful when you want to create a personalized bundle while controlling which products customers can choose.

Add Variable Products and Let Customers Choose a Variation

You can add variable products to a bundle item and allow customers to select the variation they want.

For example, if you are creating a clothing bundle, you can add a variable T-shirt product to an item. When customers select the T-shirt, they can choose the available variation options, such as size and color, before adding it to their bundle.

To do this, add the variable product to the bundle item’s Products field. When a customer selects the product, the available variation attributes are displayed so they can choose their preferred variation.

Variable Product Bundle

This is useful for products such as clothing, shoes, and other products that have multiple variations.

Create a Bundle with Optional Items

You can make individual bundle items optional, allowing customers to decide whether they want to include them in the bundle.

For example, you could create a skincare bundle with:

  • Cleanser — Required
  • Moisturizer — Required
  • Serum — Optional

To make an item optional, open its settings and enable the Optional option.

optional item of easy product bundles for woocommerce

Customers can then select a cleanser and moisturizer while deciding whether or not to include the serum.

Optional product bundle

This gives customers more flexibility without requiring every item in the bundle to be selected.

Set Minimum and Maximum Total Quantity

You can control the total number of products included in a bundle using Min and Max Total Quantity.

The total quantity is calculated across all bundle items. This allows you to define the minimum and maximum number of products customers can select in total.

For example, you could set the minimum total quantity to 3 and the maximum total quantity to 5. Customers must then select at least 3 products and cannot select more than 5 products across the bundle.

To configure this, set the Min and Max Total Quantity values in the bundle settings.

Minimum and Maximum Total Quantity for easy product bundles

This is useful when you want to give customers flexibility while keeping the total number of products within a specific range.

Apply a Total Discount

You can apply a discount to the total price of the bundle.

For example, if the selected products have a combined price of $100, you can apply a total discount to reduce the final bundle price.

To configure this, set the Total Discount in the bundle settings and enter the discount amount or percentage you want to apply.

Total Discount of easy product bundles for woocommerce

The discount is calculated based on the total price of the selected products.

This is useful when you want to offer a special price when customers purchase multiple products together.

Apply a Discount to a Bundle Item

You can also apply a discount to individual bundle items. Open the bundle item’s settings and use the Discount dropdown menu to select the discount type you want to apply.

Depending on the selected discount type, you can configure the corresponding discount value for that item.

For example, you can apply a discount to a specific item while using different pricing or discount settings for the other items in the bundle.

Set a Fixed Price for Bundle Items

You can assign a fixed price to individual bundle items instead of using the selected product’s regular price.

For example, you could create a skincare bundle with:

  • Cleanser: $15
  • Moisturizer: $20
  • Serum: $25

To set a fixed price for an item, open the bundle item’s settings and select Fixed Price from the Discount dropdown menu. Then, enter the fixed price you want to apply to that item.

Set a Fixed Price for easy product bundles for woocommerce items

When customers select a product for that item, the configured fixed price is used instead of the selected product’s regular price.

This is useful when you want all products available within a particular bundle item to have the same bundle price.

Customize the Bundle Item Display

You can customize how bundle items and their products are displayed to customers. When a customer clicks a bundle item, a pop-up opens where they can browse the available products and select the one they want.

Choose a Bundle Item Theme

Product Bundle Builder for WooCommerce includes four different themes for displaying bundle items:

  • Two Grid layouts
  • Two List layouts
Product Bundle Themes

You can choose the theme that best fits the design of your store and how you want customers to browse the products available for each bundle item.

When customers click a bundle item, the selected theme is used to display the available products inside the pop-up.

Use Product Quick View

With the Pro version, Product Quick View is available for bundle items.

Each product displayed in the bundle item pop-up includes a Quick View button. When customers click it, a pop-up opens and displays information about that product without requiring them to leave the bundle selection process.

This allows customers to check product details before selecting a product for the bundle.

View Additional Product Images

The bundle item pop-up also supports product images.

If a product has multiple images, customers can click the Images button on the product to view its additional images. This makes it easier for customers to see the product from different angles before selecting it.

These options give customers more information while choosing products for each bundle item, without taking them away from the bundle page.

product bundle Product Quick View

How to Create WooCommerce Bundle Deals

Product Bundle Builder for WooCommerce can be used to create different types of promotional bundle deals by applying discounts to individual bundle items. For example, you can create offers such as:

  • Buy One, Get One Free (BOGO): Give customers a free product when they purchase another product.
  • Buy One, Get One 50% Off: Offer a second product at a 50% discount when customers purchase the first product.
  • Free Gift with Purchase: Include a free product as a gift when customers purchase another product.
  • Discounted Add-On Products: Offer additional products at a reduced price as part of a bundle.

The discount can be configured separately for each bundle item, giving you flexibility to create different promotional offers.

Create a Buy One, Get One Free (BOGO) Deal

A Buy One, Get One Free (BOGO) deal allows customers to purchase one product and receive another product for free. With Product Bundle Builder for WooCommerce, you can create this type of promotion by applying a 100% discount to one of the bundle items.

For example, you can offer a free cap when a customer purchases a T-shirt:

  • Item 1: T-Shirt
  • Item 2: Cap — 100% discount

Step 1: Add the Products

Create two bundle items and add the T-Shirt to the first item and the Cap to the second item.

Step 2: Set the Discount

Open the settings for the Cap item and find the Discount option.

Select the appropriate discount type and set the discount to 100%. The Cap will then be included in the bundle at no additional cost.

Create a Buy One, Get One

Step 3: Publish the Bundle

Complete the remaining bundle settings and publish the product.

When a customer selects the T-Shirt and Cap, they pay for the T-Shirt while the Cap is included for free.

BOGO Deal

You can also add multiple products to the second item, allowing customers to choose their free product from a predefined selection.

More WooCommerce Product Bundle Ideas

You can create product bundles for almost any type of WooCommerce store. Here are a few examples to inspire your own bundle ideas:

  • Gaming Bundle: Gaming Mouse + Mechanical Keyboard + Mouse Pad
  • Coffee Bundle: Coffee Beans + Mug + French Press
  • Travel Bundle: Backpack + Water Bottle + Travel Organizer
  • Fitness Bundle: Resistance Bands + Workout Gloves + Water Bottle
  • Gift Bundle: Candle + Greeting Card + Gift Box
  • Office Bundle: Notebook + Pen Set + Desk Organizer
  • Pet Care Bundle: Pet Shampoo + Grooming Brush + Pet Toy
  • Electronics Bundle: Wireless Charger + Phone Stand + USB Cable

WooCommerce Product Bundles FAQs

What Is a WooCommerce Product Bundle?

A WooCommerce product bundle combines multiple products into a single bundle, allowing customers to purchase related products together. Depending on the bundle settings, customers can select products, choose variations, and receive discounts as part of the bundle.

Can Customers Choose Products in a WooCommerce Bundle?

Yes. You can add multiple products to each bundle item and let customers choose one product from the available options.

Can I Add Variable Products to a WooCommerce Bundle?

Yes. You can add variable products to bundle items. When customers select a variable product, they can choose from its available variations, such as size or color.

How Is the Bundle Price Calculated?

You can use Auto Calculate to calculate the price based on the selected products, or Fixed Price to set a specific price for the entire bundle.

Can I Offer Discounts on Individual Bundle Items?

Yes. You can apply a discount to individual bundle items using the Discount option in the item settings.

Can I Make a Bundle Item Optional?

Yes. You can make individual bundle items optional. Customers can then choose whether they want to include the optional product in their bundle.

Can I Set a Fixed Price for a Bundle Item?

Yes. Select Fixed Price from the Discount dropdown in the bundle item’s settings and enter the price you want to charge for that item.

Can I Set a Minimum or Maximum Quantity for a Bundle?

Yes. You can set Min and Max Total Quantity to control the total number of products customers can select across the bundle items.

Can I Apply a Discount to the Entire Bundle?

Yes. You can use Total Discount to apply a discount to the bundle’s total price.

Conclusion

Creating WooCommerce product bundles can help you combine related products, give customers more purchasing options, and create flexible promotional offers.

With Product Bundle Builder for WooCommerce, you can create bundles that fit different products, store types, and customer needs. You can let customers choose products and variations, customize bundle items, set pricing, apply discounts, and control how products are displayed.

Whether you want to group complementary products, let customers build their own bundle, offer promotional deals, or create a completely different bundle concept for your store, you can customize the bundle to suit your needs.

Ready to create your first WooCommerce product bundle?

Try Product Bundle Builder for WooCommerce and start creating customizable product bundles for your store.

Related Resources

Want to learn more about WooCommerce product bundles and related strategies? Explore these helpful guides:

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WooCommerce Combo Offers Free Plugin (2024)

WooCommerce Combo Offers

In this article, our goal is to offer comprehensive guidance on utilizing WooCommerce Combo Offers (Free Plugin) the feature to its fullest potential. We’ll walk you through the process step-by-step, from setting up your combo offers to implementing effective marketing strategies. Whether you’re a beginner looking to increase sales or a seasoned e-commerce veteran seeking to optimize your offerings, this guide will equip you with the knowledge and tools you need to succeed with WooCommerce combo offers.

What is WooCommerce combo offers?

WooCommerce combo offers harness the dynamic strategy of bundling multiple products or services into irresistible deals, designed to captivate customers and drive sales. This feature empowers online store owners using the WooCommerce platform to craft compelling incentives, such as exclusive discounts or special pricing, when customers purchase specific combinations of items. For instance, imagine enticing “buy one, get one free” promotions on related products or bundled packages of complementary items offered at a discounted rate. By tapping into the potential of WooCommerce combo offers, merchants can supercharge their sales, inspire larger transactions, swiftly clear inventory, and elevate the shopping journey for their valued clientele.

Benefits of Using Combo Offers

  1. Increased Sales: Combo offers entice customers to purchase multiple items, boosting overall sales volume.
  2. Enhanced Value Perception: Bundling products together creates a perception of greater value for customers, making your offers more appealing and irresistible.
  3. Cost Savings: Combo offers usually come at a discounted price compared to purchasing each item individually. This cost savings is attractive to consumers who perceive greater value in getting multiple items for a lower overall price.
  4. Convenience: Buying multiple items together saves consumers time and effort compared to purchasing each item separately. It simplifies the shopping process and reduces the need to search for individual products.
  5. Customer Satisfaction: Combo offers offer customers more options and flexibility in purchasing decisions. They can choose from different combinations of products or services that best suit their needs, leading to greater satisfaction with their purchase.
  6. Competitive Advantage: Offering attractive combo deals can differentiate a business from its competitors and attract customers looking for the best value for their money. It can also help build customer loyalty by providing added benefits and savings.
  7. Promotional Opportunities: Combo offers can be used as part of promotional campaigns to attract attention and generate buzz around specific products or services. They provide businesses with a flexible marketing tool to drive sales and increase brand visibility.
  8. Seasonal Promotions: Combo offers can be tailored to seasonal trends or occasions, such as holidays, festivals, or special events. Businesses can create themed bundles that appeal to seasonal demand and capitalize on consumer spending patterns during specific times of the year.
  9. Brand Awareness and Exposure: Offering combo deals can help increase brand awareness and exposure. When customers see enticing bundle offers, they become more familiar with the brand and its range of products or services, potentially leading to future purchases.

Video Tuorial

How to Create WooCommerce Combo Offers

Harnessing the power of the Product Bundle Builder for WooCommerce, we seamlessly concoct captivating combo offers within our WooCommerce platform. This invaluable tool empowers us with the effortless creation of bundled deals, streamlining the process for an enhanced shopping experience and heightened sales potential. therefore In the below section, we’ll guide you through the step-by-step process of installing and creating combo offers in WooCommerce:

Step 1: Installing Product Bundle Free Plugin

To install the Product Bundle Builder for the WooCommerce plugin, follow the below steps:

WooCommerce Combo Offers (Free Plugin)

Step 2: Create Simple Combo Offers in WooCommerce

To create WooCommerce combo offers, follow the below steps:

1. Navigate to WooCommerce “Products”.

2. Click on “Add New” to create a new product.

3. Set a name for the combo offer.

4. Click on “Set product image” from the right sidebar and select an image for your combo offer.

5. Now navigate to the Product data panel, and select “Product bundle” as the product type.

6. After selecting “Product bundle” as the product type the “Product Bundles” tab will appear in the product data panel.

7. Navigate to the “Product Bundles” tab and click on the “Add Bundle” button to add a new bundle item.

WooCommerce Combo Offers (Free Plugin)-Create Simple Combo Offers in WooCommerce

Step 3: Add items to Combo offers in WooCommerce

8. Now in the “Products” field Search and select the product you want, you can also set the default product for this item in the default product field.

  • Likewise, if you would like to include products from a category, you can do it with the “Categories” field of the item. therefore you can search for categories and add them to the “Categories” field. (PRO VERSION)
  • in addition, you can do the same for the product tags and include them in the “Tags” field. (PRO VERSION)

You can also add the following settings to your products :

  • Sort products: With this field, you can sort selected combo products by “ID”, “Title”, “Menu order”,” Date”, “Price”, “popularity” and“Rating”.
  • Quantity: In this field, you can set the default quantity for each combo product.
  • Edit quantity by user: Check this field to allow the user to change the quantity of a combo product and Set the “min/max quantity” for each item.
  • Discount: In this field, you can set discount for the combo products by percentage, price or fixed price.
Add items to Combo offers in WooCommerce

9. Then you can click on “Add Bundle” to add a new item to the combo offer and Configure it as in the previous steps. We have created three bundle items like the below image.

Combo offers in WooCommerce

Step 4: Pricing for WooCommerce Combo offers

After adding products you can choose how want to price your combo product.

The Easy WooCommerce Product Bundles free plugin offers two pricing strategies:

  1. Fixed Price: Sets a fixed price for the whole combo offer.
  2. Auto Calculate Bundle Price: Allow the plugin to calculate the combo offer price using the selected products for the bundle items.

1. Fixed Price

If you want to set a fixed price for the whole combo offer product, check the “Fixed Price” option.

Fixed Price for WooCommerce Combo offers

Navigate to the “General” tab and set a regular price for the Product. You can set a Sale price too.

Fixed Price for WooCommerce Combo offers

After setting a price, update the product

2. Auto Calculate Price

Auto calculates price helps to set a dynamic price for the combo offer on selected items for the bundle.

Therefore to use the auto-calculate price feature, uncheck the “Fixed Price” option and update the product.

Step 5: Position of Combo Offers

You can set a position for the Combo offers on the product page by following the below steps.

  • Navigate to the “Product Bundles” menu page in WordPress admin.
  • In the settings tab, there is a “Bundle position” option to change the bundle position on the product page.
  • You can select the appropriate position from the available options like “before add to cart button”, “after add to cart button”, etc.
  • Also, there are options to show the product bundle before or after a CSS selector.
  • After selecting “before” or “after” CSS selector, find a CSS selector on the product page and put it in the “CSS Selector” field.
  • Save the settings, after selecting a position for the bundle.
Position of Combo Offer

In the case, that none of the listed positions helps, you can use the below shortcodes of the plugin.

  • Use it on the product page to show the bundles.
  • Use it on the product page to show the bundles + add to cart button.

After creating and publishing the combo offer, open the product page on the front end.
As a result, After selecting a product, for all of the bundle items the WooCommerce combo offer will be shown as the image below.

Final Result

WooCommerce Combo Offers (Free Plugin)

When the user clicks on each bundle item, he can select the desired product from multiple available products like in the below image.

Final result of Combo offers in WooCommerce

How to create combo offers with discount

Creating combo offers with discounts provides a myriad of benefits for businesses and customers alike. Not only do these promotions boost sales volumes by enticing customers to purchase multiple items at once, but they also facilitate inventory clearance by bundling slower-moving products with more popular ones. Customers appreciate the added value and savings, resulting in increased satisfaction and loyalty. Moreover, these offers enable cross-promotion of related items, enhancing product visibility and potentially attracting new customers. With the potential for higher average order values and a competitive edge in the market, combo offers with discounts serve as effective marketing tools that drive sales while benefiting both businesses and consumers. So follow the steps below to create a combined offer with a discount

Step 1: Create combo offers with discount

1. Navigate to WooCommerce “Products”.

2. Click on “Add New” to create a new product.

3. Set a name for the combo offer.

4. Click on “Set product image” from the right sidebar and select an image for your combo offer.

5. Now navigate to the Product data panel, and select “Product bundle” as the product type.

6. After selecting “Product bundle” as the product type the “Product Bundles” tab will appear in the product data panel.

7. Navigate to the “Product Bundles” tab and click on the “Add Bundle” button to add a new bundle item.

How to create combo offers with discount

Step 2: Add items to combo offers with discount

8. Now if you have the pro version of Easy WooCommerce Product Bundles in the “Categories” field of the bundle item search for a category and select it. otherwise in the “Products” field of the bundle item search for a product and select it.

You can also add the following settings to your products :

  • Sort products: With this field, you can sort selected products by “ID”, “Title”, “Menu order”,” Date”, “Price”, “popularity” and“Rating”.
  • Quantity: In this field, you can set the default quantity for each bundled product item.
  • Edit quantity by user: Check this field to allow the user to change the quantity of a product and Set the “min/max quantity” for each item.

9. Now In the discount field, set the discount for the combo products by percentage, price or fixed price.

10. Then you can click on “Add Bundle” button to add a new item to the combo offer with discount and Configure it as in the previous steps. We have created two other bundle items with discounts.

11. After making the desired settings, at the end publish the changes.

Final Result

After creating and publishing the combo offer with discount, open the product page on the front end.
As a result, After selecting a product, for all of the bundle items the WooCommerce combo offer with discount will be shown as the image below.

Final result of combo offers with discount

How to create WooCommerce combo offers with a fixed price

A combo offer with a fixed price is a marketing strategy businesses use to attract customers by bundling several products or services together and selling them at a set price. This type of offer typically provides better customer value than purchasing each item individually, So follow the steps below to create the WooCommerce combo offers with a fixed price:

Step 1: Create combo offers with a fixed price

1. Navigate to WooCommerce “Products”.

2. Click on “Add New” to create a new product.

3. Set a name for the combo offer.

4. Click on “Set product image” from the right sidebar and select an image for your combo offer.

5. Now navigate to the Product data panel, and select “Product bundle” as the product type.

6. After selecting “Product bundle” as the product type the “Product Bundles” tab will appear in the product data panel.

7. Navigate to the “Product Bundles” tab and click on the “Add Bundle” button to add a new bundle item.

How to create combo offers with a fixed price

Step 2: Add item to combo offers with a fixed price

8. Now in the “default product” search for a product and select it as the default product for this item.

  • Likewise, if you would like to include products from a category, you can do it with the “Categories” field of the item. therefore you can search for categories and add them to the “Categories” field. (PRO VERSION)
  • in addition, you can do the same for the product tags and include them in the “Tags” field. (PRO VERSION)

You can also add the following settings to your products :

  • Sort products: With this field, you can sort selected combo products by “ID”, “Title”, “Menu order”,” Date”, “Price”, “popularity” and“Rating”.
  • Quantity: In this field, you can set the default quantity for each combo product.
  • Edit quantity by user: Check this field to allow the user to change the quantity of a combo product and Set the “min/max quantity” for each item.
  • Discount: In this field, you can set discount for the combo products by percentage, price or fixed price.
Create product bundle

9. Then you can click on the “Add Bundle” button to add a new item to the combo offer with a fixed price and Configure it as in the previous steps. We have created one other bundle item.

Step 3: Set fixed price to combo offers with a fixed price

10. Now to set fixed for the whole combo offer navigate top of the page and check the “Fixed Price” option.

Set fixed price combo offers

11. Navigate to the “General” tab and set a regular price for the Product. You can set a Sale price too.

set fixed price

12. At the end publish the changes.

Final Result

After creating and publishing the combo offer with a fixed price, open the product page on the front end. the WooCommerce combo offer with a fixed price will be shown as the image below.

Final result of combo offers with a fixed price in WooCommerce

How to create WooCommerce combo offers BOGO deal

A BOGO (Buy One, Get One) deal is a popular type of promotional offer used by businesses to attract customers and boost sales.BOGO deal is used in two ways: 1) Buy One, Get One Free (BOGO Free), 2)Buy One, Get One at a Discount (BOGO Half-Off), In this tutorial, we use the first method (Buy One, Get One Free) So follow the steps below to create this method:

Step 1: Create WooCommerce combo offers BOGO deal

1. Navigate to WooCommerce “Products”.

2. Click on “Add New” to create a new product.

3. Set a name for the combo offer.

4. Click on “Set product image” from the right sidebar and select an image for your combo offer.

5. Now navigate to the Product data panel, and select “Product bundle” as the product type.

6. After selecting “Product bundle” as the product type the “Product Bundles” tab will appear in the product data panel.

7. Navigate to the “Product Bundles” tab and click on the “Add Bundle” button to add a new bundle item.

Create BOGO deal

Step 2: Add item to WooCommerce combo offers BOGO deal

8. Now in the “product” field search for product and select it.

  • Likewise, if you would like to include products from a category, you can do it with the “Categories” field of the item. therefore you can search for categories and add them to the “Categories” field. (PRO VERSION)
  • in addition, you can do the same for the product tags and include them in the “Tags” field. (PRO VERSION)

You can also add the following settings to your products :

  • Sort products: With this field, you can sort selected combo products by “ID”, “Title”, “Menu order”,” Date”, “Price”, “popularity” and“Rating”.
  • Quantity: In this field, you can set the default quantity for each combo product.
  • Edit quantity by user: Check this field to allow the user to change the quantity of a combo product and Set the “min/max quantity” for each item.

9. Then you can click on the “Add Bundle” button to add a new bundle item for the gift product.

Create BOGO deal

10. Now in the “product” field search for the gift product and select it.

11. in the “discount” field Select “Percentage” as the discount type and set “100” as the value of the discount. The gift products will be free.

Create buy one get one for free

12. After making the desired settings, at the end publish the changes.

Final Result

After creating and publishing the combo offer BOGO deal, open the product page on the front end. the WooCommerce combo offer BOGO deal will be shown as the image below.

Final result of combo offers-BOGO deal

How to create Optional Combo Offers

Optional Combo Offers in WooCommerce allow store owners to create special promotions where customers can purchase multiple products together at a discounted rate. These offers can greatly increase average order value, clear out inventory, or introduce new products. So if you have the pro version of Easy WooCommerce Product Bundles follow the steps below to create the WooCommerce optional combo offers:

Step 1: Create Optional Combo Offers

1. Navigate to WooCommerce “Products”.

2. Click on “Add New” to create a new product.

3. Set a name for the combo offer.

4. Click on “Set product image” from the right sidebar and select an image for your combo offer.

5. Now navigate to the Product data panel, and select “Product bundle” as the product type.

6. After selecting “Product bundle” as the product type the “Product Bundles” tab will appear in the product data panel.

7. Navigate to the “Product Bundles” tab and click on the “Add Bundle” button to add a new bundle item.

How to create Optional products

Step 2: Add item to Optional Combo Offers

8.  in the “Categories” field search for a category and select it.

You can also add the following settings to your products :

  • Sort products: With this field, you can sort selected combo products by “ID”, “Title”, “Menu order”,” Date”, “Price”, “popularity” and“Rating”.
  • Quantity: In this field, you can set the default quantity for each combo product.
  • Edit quantity by user: Check this field to allow the user to change the quantity of a combo product and Set the “min/max quantity” for each item.
  • Discount: In this field, you can set discount for the combo products by percentage, price or fixed price.

9. Then click on the “Add Bundle” button to add a new item to the optional combo offer.

10. Check the “optional” field to make this bundle item optional.

11. And in the “Categories” field search for a category and select it.

12. Then click on the “Add Bundle” button to add another new item to the optional combo offer.

Create Optional products

12. And we set the third item as the second item.

13. After making the desired settings, at the end publish the changes.

Final Result

After creating and publishing the WooCommerce optional combo offer, open the product page on the front end. the WooCommerce optional combo offer will be shown as the image below.

Optional Combo Offers

Shortcodes

The plugin has the below shortcodes and you can use them:

  • [asnp_wepb_product] Use it on the product page to show the bundles.
  • [asnp_wepb_product show_add_to_cart="1"] Use it on the product page to show the bundles + add to cart button.

Related Resources

Want to learn more about WooCommerce product bundles and related strategies? Explore these helpful guides:

🌐SOCIAL MEDIA LINKS

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11 Best WooCommerce Product Bundles Plugins

11 best plugin to create woocommerce product bundles

Choosing the right WooCommerce product bundles plugin can help you create product packages, offer discounts, and encourage customers to purchase multiple products together. However, each plugin offers different features, pricing options, and customization capabilities.

In this guide, we compare 11 WooCommerce product bundles plugins to help you find the right solution for your store. Whether you want to create fixed-price bundles, let customers choose products, or offer Buy One Get One (BOGO) deals, you’ll discover the key features and use cases of each option.

Quick Comparison of the Best WooCommerce Product Bundles Plugins

Looking for the right WooCommerce product bundles plugin? The table below provides a quick overview of popular options, their main use cases, and the features to consider when choosing a solution for your store.

What Is a WooCommerce Product Bundles Plugin?

A WooCommerce product bundles plugin lets you combine two or more products into a single offer in your online store. Depending on the plugin, you can create fixed product packages, let customers choose items for a custom bundle, apply bundle discounts, or offer promotions such as Buy One Get One (BOGO).

These plugins extend WooCommerce with bundling features that are not available in every standard product setup. The available options vary by plugin, so it’s important to compare features before choosing a solution for your store.

Benefits of Using WooCommerce Product Bundles

Product bundles give WooCommerce store owners more ways to present products, create offers, and encourage customers to purchase complementary items together.

Key benefits include:

  • Increase average order value: Encourage customers to purchase multiple products in one order.
  • Offer attractive discounts: Combine products at a special price or offer discounts on selected items.
  • Simplify product selection: Group complementary products into convenient packages.
  • Create personalized offers: Let customers choose products or variations when the plugin supports these options.
  • Promote related products: Introduce customers to complementary items they might not otherwise discover.

The results depend on your products, pricing, and offer design. Choosing a plugin with the right bundling options can help you implement a strategy that fits your store.

11 Best WooCommerce Product Bundles Plugins

Below, we’ll compare 11 WooCommerce product bundles plugins, highlighting their key features, pricing, and ideal use cases to help you choose the right option for your store.

1. Product Bundle Builder for WooCommerce

11 Best Plugins to Create WooCommerce Product Bundle in 2024-Product Bundle Builder for WooCommerce

WooCommerce Product Bundle Builder (by AsanaPlugins is a flexible solution for creating product bundles and promotional offers in WooCommerce. It allows store owners to combine multiple products into a single bundle, offer discounts, and let customers select products based on the bundle’s configuration.

Whether you want to create ready-made product packages, build-your-own bundles, offer gift products, or run Buy One Get One (BOGO) promotions, this plugin provides several options for creating product offers that fit your store’s needs.

Best for: WooCommerce store owners who want to create customizable product bundles, offer bundle discounts, and run product promotions from one plugin.

🚀Key Features

Let’s take a brief look at some of the cool features of this plugin:

  • Flexible Product Bundles: Combine multiple products into a single bundle with configurable items.
  • Dynamic Pricing: Calculate the bundle price based on the products customers select.
  • Fixed Pricing: Set a fixed price for individual bundle items.
  • Mix and Match Bundles: Let customers choose products from the available options.
  • BOGO Deals and Gift Products: Create Buy One Get One offers and bundles that include gift products.
  • Bundle Discounts: Apply percentage-based, price, or fixed-amount discounts to bundles.
  • Quantity Limits: Set minimum and maximum quantities for individual bundle items.
  • Product Gallery: Allow customers to view product images in a popup.
  • Product Sorting: Organize available products by ID, title, menu order, date, price, popularity, or rating.
  • Customizable Empty Items: Customize the titles and images displayed for empty bundle items.
  • Stock Visibility: Hide out-of-stock products from bundle selection.

🚀 Pro FEATURES

The Pro version adds more options for controlling product selection and customizing the bundle-building experience, including:

  • Variable Products: Allow customers to select product variations, such as size or color.
  • Category and Tag Filters: Limit the products available for each bundle item by category or tag.
  • Optional Items: Let customers skip items that are not required.
  • Multiple Layouts and Sizes: Choose from grid and list layouts and configure item sizes.
  • Product Quick View: Let customers view additional product information in a popup without leaving the bundle page.
  • Total Quantity Limits: Set minimum and maximum quantities across the bundle’s items.
  • Backend Item Duplication: Duplicate bundle items when configuring a bundle.
  • Total Discount: Apply a discount to the total bundle price to encourage customers to purchase multiple products together.
  • Regular Prices Only: Calculate bundle prices using regular product prices instead of sale prices.
  • Parent Product Pricing: Choose whether the parent product’s price should be included in the total bundle price.

Explore the Pro version of Product Bundle Builder for WooCommerce for additional customization options.

📚SUPPORTED LANGUAGES

Product Bundle Builder for WooCommerce supports multiple languages, making it suitable for stores serving customers in different regions.

Supported languages include:

English, French, German, Dutch, Danish, Italian, Portuguese, Polish, Russian, Spanish, Turkish, Hebrew, Arabic, Persian, Bulgarian, Chinese (Simplified), Japanese, and Hindi.

📽 Live Demo

Explore these demos to see how different bundle configurations work:

💵Pricing

The Pro version offers several licensing options. The prices listed in the current pricing information are:

  • 1 Site: €39 (regular price €60)
  • 5 Sites: €89 (regular price €200)
  • 25 Sites: €99 (regular price €400)

Prices and promotions may change. Check the official product page for the latest pricing and license details.

🖼️Screenshots


2. Discount Rules and Dynamic Pricing for WooCommerce

11 Best Plugins to Create WooCommerce Product Bundle in 2024-Discount Rules and Dynamic Pricing for WooCommerce

Discount Rules and Dynamic Pricing for WooCommerce by AsanaPlugins helps WooCommerce store owners create flexible discount rules, dynamic pricing offers, and promotional campaigns. You can apply discounts to individual products, product categories, product bundles, cart totals, and orders based on the conditions you configure.

Unlike a dedicated product bundle builder, this plugin focuses on pricing rules and promotions. It’s particularly useful when you want to reward customers for buying multiple products, offer quantity-based discounts, run seasonal sales, or provide free shipping when specific conditions are met.

Best for: WooCommerce stores that need advanced discount rules, bulk pricing, product bundle discounts, and conditional shipping offers.

🚀Key Features

  • Create a bundle discount in WooCommerce: Offer discounts when customers purchase a qualifying group of products together.
  • WooCommerce dynamic pricing and discounts free plugin
  • WooCommerce Discount Rules | Video Tutorial
  • Create Category Discount
  • Percentage OFFs
  • Bulk pricing (Example: Buy 2 to 5 with 5%, 6 to 10 with 10%, 11 to 15 with 20%, 16 and greater with 25%)
  • Display quantity table on product page
  • Product based OFFs
  • Scheduled product OFFs
  • Cart offers (Example: Get 20% OFF on Black Friday or get 15% OFF on specific date)
  • cart total based offers(Example: Spend more than $500, get 20% OFF)
  • Order total based offers
  • Exclude selected products from rules (product price based rules)
  • Date based rules(validity)
  • Show bulk table or quantity table on the product pages
  • A shortcode for quantity based table or bulk pricing table
  • Option to set rules expiry date (From Date , To Date)
  • Weight based shipping
  • Free shipping based on cart total amount condition
  • Shipping method based on cart total amount, number of cart items, date or date period, cart weight, cart total amount
  • Scheduled shipping methods

📽Live Demo

Visit this plugin Live Demo here to see how it works.

💵Pricing

  • SINGLE SITE 👉 €60.00  €39.00
  • SINGLE SITE + ADDONS 👉 €180.00 €68.00
  • 5 SITES 👉 €200.00 €89.00
  • 5 SITES + ADDONS 👉 €440.00 €120.00
  • 25 SITES 👉 €400.00 €99.00
  • 25 SITES + ADDONS 👉 €760.00 €180.00

Prices and promotions may change. Check the official product page for the latest pricing and license details.

🖼️Screenshots


3. Product Bundles by WooCommerce

11 Best Plugins to Create WooCommerce Product Bundle in 2024-Product Bundles by WooCommerce

WooCommerce Product Bundles, an exquisitely designed plugin for WooCommerce that caters to a wide range of bundling requirements. With this remarkable tool, you can effortlessly create enticing discount packages, offer unique customizable skateboards, computers, furniture, and even delightful personalized cupcake boxes. It’s a comprehensive solution that empowers you to explore endless possibilities in bundling products, providing a seamless and enjoyable shopping experience for your customers. Whether you’re looking to boost sales, offer tailored product options, or enhance customer satisfaction, Product Bundles has got you covered with its exceptional features and intuitive interface. Unleash your creativity and take your online store to new heights with this remarkable WooCommerce plugin.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Create physical, virtual, or downloadable bundles.
  • Tailor the pricing and shipping setup.
  • Group simple, variable and subscription products together — or pick specific variations.
  • Offer bulk quantity discounts with dynamic pricing rules.
  • Recommend optional items, and let customers choose the quantities they want.
  • View in-depth revenue analytics.
  • Quickly identify bundles with insufficient stock and restock their contents.
  • Get notified when bundles run low in stock.
  • Tweak the appearance of individual bundles and bundled items in every WooCommerce template.

💵Pricing

1 year plan 👉 $79
2 year plan 👉 $158 $126.40

🖼️Screenshots


4. WPC Product Bundles for WooCommerce

11 Best Plugins to Create WooCommerce Product Bundle in 2024-WPC Product Bundles for WooCommerce

WPC Product Bundles for WooCommerce is designed to empower shop owners to craft exceptional deals that combine multiple products for sale as a cohesive package. This plugin wields remarkable power in driving sales for diverse product types, while simultaneously providing customers with compelling advantages. Seamlessly integrating cross-selling strategies into your WooCommerce store serves as an intelligent tool for maximizing revenue potential. Moreover, this plugin is meticulously optimized for search engines, proactively improving your site’s ranking and ensuring an elevated conversion rate.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • General: choose a universal displaying style of prices on your site
  • Drag & drop to rearrange bundled product order
  • Set a default quantity for each item in a bundle
  • Customizable bundled items’ quantity
  • Set discount by percentage or by numbers
  • Set the min/max quantity for each item or the whole bundle
  • Configure total limits: required min/max amount of the bundle total (NEW)
  • Auto-calculated options for regular & sale prices
  • Create virtual or downloadable product bundles
  • Bundled products are inventory-managed just like standalone sales
  • Enable/disable stock management at bundle level
  • Product bundle details: configure the information display of bundled products, such as position, thumbnail, price, image, quantity, and short descriptions
  • Bundles: change the position of bundle list (above/ below Add to Cart button, hide or open in a new tab)
  • Add to Cart & Checkout button texts
  • Advanced Search: adjust search product limit, search items by SKU, exact keyword, phrase search, and repeated products
  • Add a variable product or a specific variation to a bundle (Premium Version)

📽️Demo

Visit this plugin live demo here to see how it works.

💵Pricing

SINGLE SITE 👉 € 33,00
up to 5 sites 👉€ 66,00
UNLIMITED SITES 👉 € 110,00

🖼️Screenshots


5. YITH WooCommerce Product Bundles

11 Best Plugins to Create WooCommerce Product Bundle in 2024-YITH WooCommerce Product Bundles

YITH WooCommerce Product Bundles offers a simple and quick way to create irresistible bundles for your customers. Set the desired number of items in a bundle and choose the products to include. The bundles are showcased clearly on the bundle detail page, allowing customers to appreciate the thoughtfully curated combinations you’ve created. Elevate your customers’ shopping experience with captivating product bundles.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Create a product bundle
  • Assign how many simple products you want
  • Set Fixed price
  • Add Product variations. (Premium Version)
  • Set discount to the product bundles

📽️Demo

Visit this plugin Live Demo here to see how it works.

💵Pricing

Per year 👉 € 89,99

🖼️Screenshots


6. Chained Products

Chained Products-11 Best Plugins to Create WooCommerce Product Bundle in 2024

With Chained Products effortlessly generate predefined WooCommerce product combinations, whether at regular prices or with discounts. Craft bundles, giveaways, buy one get one deals, mandatory complementary products, composite sets, product kits, assortments, combo packages, or comprehensive offerings. Upon purchasing a designated “primary” product, the associated “linked” products are seamlessly included.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Zero configuration (and no confusion) for customers
  • Configure and show individual chained product prices
  • Set up “Buy One Get One” or “Buy One Get More” offers
  • Reuse and nest chained product bundles
  • Automatic inventory managed at an individual product level
  • Auto-update “chained” products in previous orders

📽️Demo

Visit this plugin Live Demo here to see how it works.

💵Pricing

1-YEAR PLAN 👉$79
2-YEAR PLAN 👉$158 $126.40

🖼️Screenshots

Chained Products

7. Composite Products

Composite Products-11 Best Plugins to Create WooCommerce Product Bundle in 2024

Searching for a solution to provide personalized product kits like tailored computers, skateboards, curated gift boxes, or individually crafted jewellery? Your search ends here! Empower your customers to create their unique items using Composite Products, the ultimate versatile and sturdy product crafting tool for WooCommerce.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Combine multiple products into a single package
  • Enhance product value
  • Improve customer satisfaction
  • Enhance product presentation
  • Increase average order value

💵Pricing

1-YEAR PLAN 👉 $149
2-YEAR PLAN 👉$298 $238.40

🖼️Screenshots


8. Mix and Match Products

Mix and Match Products-11 Best Plugins to Create WooCommerce Product Bundle in 2024

Are you selling cases of luxury tea, assortments of pastries, gourmet cheese platters, or packs of artisanal handkerchiefs? The Mix and Match plugin is your solution. It’s for selling similar items in bulk, letting customers choose what they want.

You set the rules for a complete package and which products can be chosen. Customers control how many of each product they include.

Imagine: Don’t like chocolate pastries? No problem. A customer can choose a dozen fruit-filled ones. Need six handkerchiefs but not specific about design? Customers can mix and match as they wish

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Flexible Pricing Mix and Match assortments can have a static price or be priced per item and totalled.
  • Flexible Shipping Mix and Match assortments can be shipped together in one package, shipped separately, or not shipped at all.
  • Inventory Management Products in the Mix and Match assortment are inventory-managed just like standalone sales, and the Mix and Match product container can be stock-managed, too.
  • Customizable Templates Once set up, a Mix and Match product visually appears similar to a grouped product. Customers see a list of all available products and are allowed to assemble their assortment in any configuration.

💵Pricing

1-YEAR PLAN 👉 $89
2-YEAR plan
👉
$178 $142.40

🖼️Screenshots


9. WooCommerce Product Bundles Plugin

Woocommerce Product Bundles Plugin-11 Best Plugins to Create WooCommerce Product Bundle in 2024

The WooCommerce product bundles plugin empowers you to create packages of multiple products, including simple, digital, and variable items. You can set fixed or product-based pricing, make products mandatory or optional, and define quantities for each bundle component. This streamlines the purchase process, allowing customers to buy related or varied products together effortlessly.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Create Multiple Product Bundles
  • Add Simple or Variable Products in Bundles
  • Set Fixed or Product Based Pricing for a Bundle
  • Set Quantity of Each Product to Sell in a Bundle
  • Hide the Products in a Bundle for Customers
  • Display Mandatory or Optional Products
  • Set Minimum & Maximum for Quantity of Products in a Bundle
  • Shipping Support Included

📽️Demo

Visit this plugin Live Demo here to see how it works.

💵Pricing

Single site 👉 $29

🖼️Screenshots


10. Smart Product Bundle For WooCommerce

Smart Product Bundle For WooCommerce-11 Best Plugins to Create WooCommerce Product Bundle in 2024

Elevate the average order value of your WooCommerce store by crafting enticing product bundles, subscription assortments, exclusive promotions, and generous volume markdowns.

As a proprietor of a WooCommerce store, you’re keenly aware of the significance of boosting sales revenue while captivating your clientele. An immensely potent approach to attaining these objectives involves the art of product bundling. By presenting tailor-made product combinations, you bestow upon your patrons unparalleled offers and compelling incentives that foster enduring loyalty.

Enter Smart Product Bundle for WooCommerce – your gateway to achieving precisely this.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Product bundling with pricing options including Fixed Price, Per Product with Bundle Price, and Per Product without Bundle Price.
  • Create quantity restriction-based bundle discounts (Minimum and Maximum).
  • Offer multiple prices and bulk discounts on product bundles.
  • Create bundles by adding products individually or by product category. 
  • Visibility options for product bundle price on the cart, checkout, order details, and product detail page.
  • Encourage customers to create subscription orders for product bundles.

📽️Demo

Visit this plugin Live Demo here to see how it works.

💵Pricing

1 YEAR PLAN 👉$49
2 YEAR PLAN 👉$98 $78.40

🖼️Screenshots


11. Custom Product Boxes

11 Best Plugins to Create WooCommerce Product Bundle in 2024-Custom Product Boxes

Transform your WooCommerce store with Custom Product Boxes. Unleash the potential to sell captivating bundle packs, ranging from stylish clothing accessories to assorted drink cases and delightful cupcake selections. This innovative solution empowers customers to curate their ideal bundle by seamlessly adding items to the box.

With Custom Product Boxes, merchants can group specific products or categories, enabling customers to select enticing add-ons from a range of options. You have the flexibility to define the minimum and maximum items in each bundle. The extension offers three diverse product-box layouts, ensuring an intuitive bundle creation experience.

Enhancing flexibility, the extension supports three pricing structures: fixed price, per-item price, or a combination for each bundle. Customers can add a personal touch with a gift message, enriching the order details for an elevated shopping journey.

🚀FEATURES

Let’s take a brief look at some of the cool features of this plugin:

  • Customers can create the product bundles of their choice.
  • Admins can add specific product items or product categories for inclusion in product boxes.
  • Store owners can set maximum or minimum item quantities in bundles.
  • Three pricing types are available: fixed regular price, per-item price, or fixed and per-item price.
  • Visitors can add custom messages while creating a bundle.
  • Category filters help customers sort available product add-ons.
  • Three different layouts to choose from for the product boxes.

📽️Demo

Visit this plugin Live Demo here to see how it works.

💵Pricing

1 YEAR PLAN 👉$79
2 YEAR PLAN 👉$158 $126.40

🖼️Screenshots

Conclusion

In wrapping up our exploration of the 11 Best Plugins to Create WooCommerce Product Bundles, it becomes evident that the landscape of e-commerce enhancement has reached new heights. These 11 meticulously curated plugins stand as a testament to innovation and utility, promising to revolutionize how you present and sell products on your platform.

As the digital market continues to evolve, staying ahead necessitates adaptable solutions that these plugins inherently offer. Whether you’re aiming to upsell, cross-sell, or simply elevate user experience, our showcased plugins cater to every nuance.

Want to learn more about WooCommerce product bundles and related strategies? Explore these helpful guides:

Updated on — Leave a comment

Provide Free Gift Products in WooCommerce Complete Guide

free-gift-products-in-woocommerce

Giving free gift products to customers is a powerful strategy that can elevate your WooCommerce store to new heights. Not only does it boost customer loyalty and engagement, but it also helps expand your store’s reach and ignite sales. In this detailed guide, we will walk you through the process of setting up free gift products in WooCommerce step-by-step. We will also explore the various ways you can utilize this feature to enhance your customers’ shopping experience and transform your store into something extraordinary. So, get ready to unlock the potential of gift a product in WooCommerce!

Unleashing the Power of Free Gift Products in WooCommerce

The power of free gift products in WooCommerce is undeniable. Not only do they attract customers and boost sales, but they also contribute to the overall success and growth of your store. By providing free gift products, you create a memorable experience for your customers, leaving a lasting impression that can lead to repeat purchases and word-of-mouth marketing. In this section, we will explore the different ways you can unleash this power and transform your store into a hub of customer satisfaction and loyalty.

Benefits of Providing Free Gift Products in WooCommerce

Providing free gift products in WooCommerce can offer several benefits to both the online store owners and the customers. Firstly, it can help in driving more sales and increasing customer loyalty. By offering free gifts, store owners can incentivize customers to make purchases and encourage them to return for future transactions. This can also help in attracting new customers and standing out from competitors.

Secondly, providing free gift products can be an effective marketing strategy. It allows store owners to promote specific products or encourage customers to explore and try new items. This can lead to increased awareness and exposure for certain products, potentially leading to higher sales in the long run.

Moreover, offering free gifts can enhance the overall customer experience. It adds value to the purchase and can create a positive impression of the brand. Customers feel appreciated and valued, which can foster loyalty and encourage them to recommend the store to others.

In conclusion, providing free gift products in WooCommerce can have several advantages, including increased sales, improved marketing, and enhanced customer experience. It is a strategy worth considering for online store owners looking to boost their business and maintain a loyal customer base.

Expanding Your Store’s Reach with Free Gift Products

Want to reach a wider audience and expand your store’s reach? Look no further than the magic of free gift products in WooCommerce. These enticing offerings can act as a powerful marketing tool, attracting new customers and encouraging them to explore your store. By strategically selecting and promoting free gift products, you can create buzz and generate interest in your brand. In this section, we will share valuable insights and tips on how to leverage free gift products to expand your store’s reach and attract a whole new customer base.

Boost Customer Loyalty: The Magic of Free Gift Products

In the competitive world of e-commerce, it’s crucial for online retailers to find innovative ways to stand out from the crowd and keep customers coming back for more. One powerful strategy that has been proven to boost customer loyalty is offering free gift products. By providing unexpected surprises to shoppers, businesses can create a sense of delight and appreciation that goes beyond the transactional. In this detailed guide, we will explore how to set up free gift products in WooCommerce and unleash the magic of this game-changing feature.

Free Gift Products: Elevating the Shopping Experience

Shopping online can sometimes feel impersonal and transactional. However, by incorporating free gift products into your WooCommerce store, you can turn a regular shopping experience into a memorable one. When customers receive unexpected gifts alongside their purchases, it creates a sense of surprise and joy. This not only enhances customer satisfaction but also increases the likelihood of repeat purchases and word-of-mouth referrals. By strategically selecting unique and desirable gifts that align with your target audience’s preferences, you can create a truly elevated shopping experience that sets your store apart from the competition.

Ultimate Guide to WooCommerce’s Free Gift Products Feature

WooCommerce’s Free Gift Products feature is a game-changer for any online store. It allows you to offer complimentary items to your customers, creating a sense of surprise and delight. By leveraging this feature, you can enhance the overall shopping experience and set your store apart from the competition. Whether you want to reward loyal customers or entice new ones, the Free Gift Products feature can help you achieve your goals. In this ultimate guide, we will delve into the various strategies and techniques to make the most out of this incredible feature.

Video Tutorial

Step-by-Step Tutorial: Setting Up Free Gift Products in WooCommerce

Setting up free gift products in WooCommerce is a breeze. We will introduce some methods to provide gift products in this article.

1. BOGO Deals

BOGO, or ‘Buy One Get One’, deals are a popular marketing strategy used by retailers to entice customers into making a purchase. These deals typically offer customers the opportunity to buy one product and receive another product of equal or lesser value for free, or at a significantly discounted price. BOGO deals are effective in attracting customers as they offer the perception of getting more value for their money. Whether it’s buy one get one free on clothing, groceries, or electronics, these promotions encourage customers to make a purchase by appealing to their desire for discounts and savings. BOGO deals also benefit retailers by increasing sales and clearing out excess inventory. Overall, BOGO deals are a win-win for both customers and retailers, providing a mutually beneficial opportunity for savings and increased revenue.

To implement BOGO deals in WooCommerce, we are using Discount Rules and Dynamic Pricing for WooCommerce plugin.

With the Discount Rules and Dynamic Pricing for WooCommerce, you can implement all variations of BOGO deals like “Buy One Get One Free“, “Buy One Get One-Half price“, “Buy 2 Get 1 Free“, “Buy 2 Get 1 half price“, “Buy 3 Get 1 Free“, “Buy 3 Get 1 half price” and etc.

Product BOGO Deals

In this example, we will implement Buy Product A Get Product B as a free gift, but you can do Buy Product A Get another A for free.

To implement a BOGO deal let’s follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the BOGO deal. e.g. Product BOGO deal
  • Select “Purchase x Receive y” for the “Mode” field.
  • Select “Sum of all products quantities” or “Single product” for the “Quantity based on” field.
Product BOGO deal setup in WooCommerce
  • Set a message for Buy product. It will be shown on the Buy product page.
  • Set a message for the Get product. It will be shown on the free gift product page.
  • Enable/Disable the Repeat field based on your requirements. When it is enabled, for each 1 buy user will get 1 free gift product.
Product BOGO deal setup in WooCommerce step two
  • Setup the Purchase Rule with the values like, Purchase: 1, Receive: 1, Discount Type: Percentage discount, Discount: 100
  • Under “Purchase items” add a “Products in list” and select the Buy product.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Product BOGO deal setup in WooCommerce step 3

It is done. Now if a user purchase the Buy product he will get a free gift product automatically.

Provide free gift products in WooCommerce

Category BOGO Deals

You can effectively motivate customers to make purchases from a specific category by implementing enticing Buy One Get One (BOGO) deals tailored specifically to those categories. By incorporating this strategy, whenever a customer buys a product from the designated category, they will not only enjoy their purchase but also receive an exciting free gift as an added bonus.

To create a BOGO deal for categories and gift a product in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the deal.
  • Select “Purchase x Receive y” for the mode.
  • Select “Sum of all products quantities” for the “Quantity based on” field.
Setup category BOGO deal in WooCommerce
  • Set a message to the Buy products. It will be shown on the Buy Products page.
  • Set a message for the Get products. It will be shown on the Get Products page.
  • Enable/Disable the repeat field based on your requirements. When it is enabled, for each buy 2 products, 1 get product will be added to the cart.
Setup category BOGO deal in WooCommerce step 2
  • Set up the purchase rule with a 100% discount. E.g: Purchase: 2, Receive: 1, Discount type: Percentage discount, Discount: 100
  • Under “Purchase items” add “Categories in list” and select the Buy categories.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Setup category BOGO deal in WooCommerce step 3

The setup of the category BOGO deal is done successfully. Now if a user buys 2 products from the selected categories a free gift product will be added automatically to the cart.

As you can see in the below image, there are 2 hoodies with an auto-added free gift product.

WooCommerce Category BOGO deal

2. Conditinally Added Gift Products

Sometimes you want to auto-add free gift products to the cart when some conditions are met. For example, provide free gift products when the cart subtotal is more than 200$.

To provide such free gift products, we will use the Auto Add Products to Cart addon for the Discount Rules and Dynamic Pricing for WooCommerce.

Gift a Product for Cart Subtotal in WooCommerce

Gift a Product for Cart Subtotal is a strategy implemented by businesses to incentivize customers to make a purchase by offering a complimentary product when their cart subtotal reaches a certain amount. This tactic not only encourages customers to add more items to their cart to meet the threshold but also creates a sense of excitement and value for the customer. By offering a free product, businesses can increase sales and customer satisfaction, as customers feel like they are getting an added bonus for their purchase. This strategy can also help businesses promote specific products or clear out excess inventory. Overall, “Gift a Product for Cart Subtotal” is an effective marketing technique that benefits both the customers and the business.

To gift a product based on cart subtotal in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Setup gift a product in WooCommerce
  • Under Conditions, add a subtotal condition like “Subtotal including tax” and set a value for it. You can also, check specific products or categories subtotal with appropriate subtotal conditions.
  • Save the rule.
Setup gift a product in WooCommerce conditions

Now when the cart subtotal is greater or equal to 200$ then the free gift product will be auto add to the cart.

Gift a product for cart subtotal in WooCommerce

Gift a Product on Black Friday

Black Friday, known for its incredible deals and discounts, presents a unique opportunity for businesses to connect with customers and expand their customer base. By gifting a product on Black Friday, businesses can attract new customers and build long-lasting relationships. Offering a free or discounted product not only creates excitement and engagement among potential customers but also showcases the value and quality of the brand. This gesture of generosity can leave a lasting impression, encouraging customers to return for future purchases and spreading positive word-of-mouth, ultimately resulting in increased sales and customer loyalty.

To gift a product on Black Friday, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Gift a product in WooCommerce for Black Friday
  • Add a “Specific Date” and select 24 November for 2023 Black Friday.
  • Save the rule.
Gift product on Black Friday 2023

On Black Friday the gift product will be auto add to the cart, like the below image.

Black Friday Free Gift Product in WooCommerce

3. Gift a Product in WooCommerce with Product Bundles

WooCommerce Product Bundles is an exceptional plugin that revolutionizes your WooCommerce experience by providing you with a multitude of features to create innovative product bundles. With this plugin, you can effortlessly mix and match products, assemble products, create custom product boxes, composite products, and even offer gift products – all within the WooCommerce platform. This comprehensive tool empowers your business to offer unique and captivating product options, ultimately boosting customer satisfaction and driving sales. Say goodbye to limitations and hello to unlimited possibilities with WooCommerce Product Bundles.

You can provide multiple gifts in a product bundle and allow the customer to choose the gift product from multiple available products.

You can read creating product bundles in WooCommerce for more information.

To create a gift product in WooCommerce with product bundles, follow the steps below.

Step 1: Installing the WooCommerce Product Bundle Builder

The Easy WooCommerce Product Bundles free plugin is one of the best WooCommerce plugins for creating Dynamic Bundles in your online store, so follow the steps below to install this plugin :

1. Navigate to the Plugins >> Add New menu on your WordPress website

2. Then search for “Easy Product Bundles for WooCommerce“ or “Asana Plugins“

3. Find the “Bundles – WooCommerce Product Bundles” by “Asana Plugins“

4. Install the plugin and activate it.

install product bundle

Step 2: Creating Product Bundle

Follow the steps below to add a new product bundle in WooCommerce:

1. Navigate to WooCommerce “Products”.

2. Click on “Add New” to create a new product.

3. Set a name for the WooCommerce product bundle.

4. Click  “Set product image” from the right sidebar and select an image for your product bundle.

5. Now navigate to the Product data panel, and select “Product bundle” as the product type.

6. After selecting “Product bundle” as the product type the “Product Bundles” tab will appear in the product data panel.

7. Navigate to the “Product Bundles” tab and click on the “Add Item” button to add a new bundle item.

Creating Product Bundle

Step 3: Adding Product Bundle Items

8. In the first item, in the “default product” field, we selected the Buy product. You can provide multiple products, categories, or tags.

You can also configure the below settings to your WooCommerce Product Bundle in the item field:

  • Sort products: With this field, you can sort selected products by “ID”, “Title”, “Menu order”,” Date”, “Price”, “popularity” and“Rating”.
  • Quantity: In this field, you can set the default quantity for each product.
  • Edit quantity by user: Check this field to allow the user to change the quantity of product and Set the “min/max quantity” for each item.
  • Discount: In this field, you can set discounts for product bundles by percentage, price or fixed price.

Now you can go to the “display” tab of the item1 and configure the following sections:

  • Overwrite bundle item title.
  • Overwrite bundle item short description. (Show when the mouse hovers over it)
  • Change the title of the bundle empty item.
  • Change the product list product selection title.
  • Change the pop-up header title.
  • Set an image for the empty item.
Display tab of product bundle item

9. Then click on the Add item button to add as many items as you want to the bundle and configure them.

10. In the second item, we provided multiple gift products.

11. Set a 100% percentage discount on the gift products.

12. At the end, publish the product bundle.

Step 4: Configure the Plugin Settings

All the plugin settings you need can be found on the “Product Bundles” tab in the WordPress dashboard.

Configure the Product Bundles plugin Settings

Settings and customization are available on this page:

Item View: In this section, you can configure various settings, such as displaying stock availability, showing product ratings and descriptions, enabling modal quick views, adding a quantity field on item pages, displaying a plus icon for items, setting the theme and size options, positioning product bundles on the product page, defining custom CSS selectors, specifying the product price selector, and many other customizable options.

Change product model: In this section, you can configure the number of products per pop-up page.

Styles: In this section, you can customize the colours of different parts of your bundle and set the product image object-fit CSS.

Also you can use the below shortcodes of the plugin:

  • [asnp_wepb_product] Use it on the product page to show the bundles.
  • [asnp_wepb_product show_add_to_cart="1"] Use it on the product page to show the bundles + add to cart button

Final result

  • On the product page, user can select a gift product from multiple available gift products.
Final result of creating a gift product with  product bundle plugin
  • After selecting a gift product, the user can add the product bundle to the cart.
  • As you can see in the below image, gift a product in WooCommerce is done successfully.

4. Gift a Product with a Campaign

You can take your marketing efforts to the next level by implementing special campaigns, such as a Summer deal, that entice customers with the offer of free gift products. To effectively execute these campaigns, consider sending a personalized URL Coupon directly to customers’ email addresses or sharing it across various social networks. The beauty of this URL Coupon lies in its ability to automatically add the free gift product to the customer’s cart, ensuring a seamless and delightful shopping experience.

To create a campaign that auto adds multiple products to the cart with a free gift product, we use Product Bundles Builder for WooCommerce and URL Coupons plugins.

Create a Package for the Campaign

First, we need to create a package that has items plus a free gift product. To do so, we are using a product bundle for it.

  • Add a new product and select “Product bundle” as the product type in the “Product data” panel.
  • Open the “Product Bundles” tab.
  • Click on the “Add Bundle” to add as many items as you want. Don’t forget to add an item for the free gift product.
Create a Package for the Campaign
  • Set a default product for all of the added items. It is important.
WooCommerce free gift product campaign setup
  • Set a default product as the gift product.
  • Apply a 100% percentage discount on the free gift product.
  • Publish the product bundle.
WooCommerce campaign setup step 3

Create a URL for the Campaign

After creating a product bundle for the campaign, we should create a URL that auto adds this package to the cart. To do so we are using URL Coupons for WooCommerce.

  • Navigate to the Discounts tab.
  • Set a unique name for the coupon.
  • Select “Price discount” as the “Discount Type”.
  • Set “0” to the “Discount Amount” field.
Create a URL for the Campaign
  • Enable the “URL Coupon” field.
  • Copy this URL to use it in the campaign.
WooCommerce campaign setup step 5
  • Under “Auto Add Products”, select the product bundle that you created in the above steps. And set a “Product main price” for it.
  • Allow removal from the cart.
  • Schedule the URL Coupon for the date or time that you want.
  • Save the rule.
WooCommerce free gift campaign setup schedule

Now you can use the URL in your campaigns and send it to customers’ email address or share it on social networks.

When a user visits the URL the package will be auto added to the cart with a gift product.

Free gift product campaign in WooCommerce

From Ordinary to Extraordinary: Free Gift Products in WooCommerce

In today’s competitive e-commerce landscape, it’s crucial to find innovative ways to engage customers and foster loyalty. Free gift products in WooCommerce provide a powerful tool for achieving this goal. By following our step-by-step guide and implementing this feature in your store, you can unlock the potential to boost customer loyalty, enhance the shopping experience, and ignite sales. So, why settle for the ordinary when you can offer something extraordinary? Start integrating free gift products into your WooCommerce store today and watch your customer engagement and sales soar to new heights.

Free gift products in WooCommerce are more than just a marketing strategy – they are an opportunity to elevate the shopping experience and build customer loyalty. By following our step-by-step tutorial and implementing the techniques and strategies discussed in this guide, you can transform your store from ordinary to extraordinary. So, why wait? Start using free gift products in WooCommerce today and witness the transformative power of this game-changing feature for your online store. Happy gifting!

FAQ

How do I offer a free product on WooCommerce?

You can offer a free product on WooCommerce, with a BOGO deal or Buy One Get One deal. When a customer buys a specific product or category he will get the free gift product automatically in the cart. There are other types of gifting products in WooCommerce e.g. cart subtotal-based gift products, Black Friday gifts, gifting a product with a campaign and etc.

Can I offer a free gift product in WooCommerce with a campaign?

To offer a free gift product in WooCommerce with a campaign you can create a URL Coupon and send the URL to your customers’ email address or share it on social media. The URL Coupon can automatically add products and the free gift product to the cart when the URL is visited.

Which methods are available to provide free gift products in WooCommerce?

There are various methods to offer free gift products in WooCommerce like BOGO deals, Buy 2 Get 1 Free, Buy 3 Get 1 Free, Category BOGO deals, gift a product for cart subtotal, gift a product on Black Friday, provide gift products with product bundles, and gift a product with a campaign.

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