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Provide Free Gift Products in WooCommerce Complete Guide

free-gift-products-in-woocommerce

Giving free gift products to customers is a powerful strategy that can elevate your WooCommerce store to new heights. Not only does it boost customer loyalty and engagement, but it also helps expand your store’s reach and ignite sales. In this detailed guide, we will walk you through the process of setting up free gift products in WooCommerce step-by-step. We will also explore the various ways you can utilize this feature to enhance your customers’ shopping experience and transform your store into something extraordinary. So, get ready to unlock the potential of gift a product in WooCommerce!

Unleashing the Power of Free Gift Products in WooCommerce

The power of free gift products in WooCommerce is undeniable. Not only do they attract customers and boost sales, but they also contribute to the overall success and growth of your store. By providing free gift products, you create a memorable experience for your customers, leaving a lasting impression that can lead to repeat purchases and word-of-mouth marketing. In this section, we will explore the different ways you can unleash this power and transform your store into a hub of customer satisfaction and loyalty.

Benefits of Providing Free Gift Products in WooCommerce

Providing free gift products in WooCommerce can offer several benefits to both the online store owners and the customers. Firstly, it can help in driving more sales and increasing customer loyalty. By offering free gifts, store owners can incentivize customers to make purchases and encourage them to return for future transactions. This can also help in attracting new customers and standing out from competitors.

Secondly, providing free gift products can be an effective marketing strategy. It allows store owners to promote specific products or encourage customers to explore and try new items. This can lead to increased awareness and exposure for certain products, potentially leading to higher sales in the long run.

Moreover, offering free gifts can enhance the overall customer experience. It adds value to the purchase and can create a positive impression of the brand. Customers feel appreciated and valued, which can foster loyalty and encourage them to recommend the store to others.

In conclusion, providing free gift products in WooCommerce can have several advantages, including increased sales, improved marketing, and enhanced customer experience. It is a strategy worth considering for online store owners looking to boost their business and maintain a loyal customer base.

Expanding Your Store’s Reach with Free Gift Products

Want to reach a wider audience and expand your store’s reach? Look no further than the magic of free gift products in WooCommerce. These enticing offerings can act as a powerful marketing tool, attracting new customers and encouraging them to explore your store. By strategically selecting and promoting free gift products, you can create buzz and generate interest in your brand. In this section, we will share valuable insights and tips on how to leverage free gift products to expand your store’s reach and attract a whole new customer base.

Boost Customer Loyalty: The Magic of Free Gift Products

In the competitive world of e-commerce, it’s crucial for online retailers to find innovative ways to stand out from the crowd and keep customers coming back for more. One powerful strategy that has been proven to boost customer loyalty is offering free gift products. By providing unexpected surprises to shoppers, businesses can create a sense of delight and appreciation that goes beyond the transactional. In this detailed guide, we will explore how to set up free gift products in WooCommerce and unleash the magic of this game-changing feature.

Free Gift Products: Elevating the Shopping Experience

Shopping online can sometimes feel impersonal and transactional. However, by incorporating free gift products into your WooCommerce store, you can turn a regular shopping experience into a memorable one. When customers receive unexpected gifts alongside their purchases, it creates a sense of surprise and joy. This not only enhances customer satisfaction but also increases the likelihood of repeat purchases and word-of-mouth referrals. By strategically selecting unique and desirable gifts that align with your target audience’s preferences, you can create a truly elevated shopping experience that sets your store apart from the competition.

Ultimate Guide to WooCommerce’s Free Gift Products Feature

WooCommerce’s Free Gift Products feature is a game-changer for any online store. It allows you to offer complimentary items to your customers, creating a sense of surprise and delight. By leveraging this feature, you can enhance the overall shopping experience and set your store apart from the competition. Whether you want to reward loyal customers or entice new ones, the Free Gift Products feature can help you achieve your goals. In this ultimate guide, we will delve into the various strategies and techniques to make the most out of this incredible feature.

Video Tutorial

Step-by-Step Tutorial: Setting Up Free Gift Products in WooCommerce

Setting up free gift products in WooCommerce is a breeze. We will introduce some methods to provide gift products in this article.

1. BOGO Deals

BOGO, or ‘Buy One Get One’, deals are a popular marketing strategy used by retailers to entice customers into making a purchase. These deals typically offer customers the opportunity to buy one product and receive another product of equal or lesser value for free, or at a significantly discounted price. BOGO deals are effective in attracting customers as they offer the perception of getting more value for their money. Whether it’s buy one get one free on clothing, groceries, or electronics, these promotions encourage customers to make a purchase by appealing to their desire for discounts and savings. BOGO deals also benefit retailers by increasing sales and clearing out excess inventory. Overall, BOGO deals are a win-win for both customers and retailers, providing a mutually beneficial opportunity for savings and increased revenue.

To implement BOGO deals in WooCommerce, we are using Discount Rules and Dynamic Pricing for WooCommerce plugin.

With the Discount Rules and Dynamic Pricing for WooCommerce, you can implement all variations of BOGO deals like “Buy One Get One Free“, “Buy One Get One-Half price“, “Buy 2 Get 1 Free“, “Buy 2 Get 1 half price“, “Buy 3 Get 1 Free“, “Buy 3 Get 1 half price” and etc.

Product BOGO Deals

In this example, we will implement Buy Product A Get Product B as a free gift, but you can do Buy Product A Get another A for free.

To implement a BOGO deal let’s follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the BOGO deal. e.g. Product BOGO deal
  • Select “Purchase x Receive y” for the “Mode” field.
  • Select “Sum of all products quantities” or “Single product” for the “Quantity based on” field.
Product BOGO deal setup in WooCommerce
  • Set a message for Buy product. It will be shown on the Buy product page.
  • Set a message for the Get product. It will be shown on the free gift product page.
  • Enable/Disable the Repeat field based on your requirements. When it is enabled, for each 1 buy user will get 1 free gift product.
Product BOGO deal setup in WooCommerce step two
  • Setup the Purchase Rule with the values like, Purchase: 1, Receive: 1, Discount Type: Percentage discount, Discount: 100
  • Under “Purchase items” add a “Products in list” and select the Buy product.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Product BOGO deal setup in WooCommerce step 3

It is done. Now if a user purchase the Buy product he will get a free gift product automatically.

Provide free gift products in WooCommerce

Category BOGO Deals

You can effectively motivate customers to make purchases from a specific category by implementing enticing Buy One Get One (BOGO) deals tailored specifically to those categories. By incorporating this strategy, whenever a customer buys a product from the designated category, they will not only enjoy their purchase but also receive an exciting free gift as an added bonus.

To create a BOGO deal for categories and gift a product in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the deal.
  • Select “Purchase x Receive y” for the mode.
  • Select “Sum of all products quantities” for the “Quantity based on” field.
Setup category BOGO deal in WooCommerce
  • Set a message to the Buy products. It will be shown on the Buy Products page.
  • Set a message for the Get products. It will be shown on the Get Products page.
  • Enable/Disable the repeat field based on your requirements. When it is enabled, for each buy 2 products, 1 get product will be added to the cart.
Setup category BOGO deal in WooCommerce step 2
  • Set up the purchase rule with a 100% discount. E.g: Purchase: 2, Receive: 1, Discount type: Percentage discount, Discount: 100
  • Under “Purchase items” add “Categories in list” and select the Buy categories.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Setup category BOGO deal in WooCommerce step 3

The setup of the category BOGO deal is done successfully. Now if a user buys 2 products from the selected categories a free gift product will be added automatically to the cart.

As you can see in the below image, there are 2 hoodies with an auto-added free gift product.

WooCommerce Category BOGO deal

2. Conditinally Added Gift Products

Sometimes you want to auto-add free gift products to the cart when some conditions are met. For example, provide free gift products when the cart subtotal is more than 200$.

To provide such free gift products, we will use the Auto Add Products to Cart addon for the Discount Rules and Dynamic Pricing for WooCommerce.

Gift a Product for Cart Subtotal in WooCommerce

Gift a Product for Cart Subtotal is a strategy implemented by businesses to incentivize customers to make a purchase by offering a complimentary product when their cart subtotal reaches a certain amount. This tactic not only encourages customers to add more items to their cart to meet the threshold but also creates a sense of excitement and value for the customer. By offering a free product, businesses can increase sales and customer satisfaction, as customers feel like they are getting an added bonus for their purchase. This strategy can also help businesses promote specific products or clear out excess inventory. Overall, “Gift a Product for Cart Subtotal” is an effective marketing technique that benefits both the customers and the business.

To gift a product based on cart subtotal in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Setup gift a product in WooCommerce
  • Under Conditions, add a subtotal condition like “Subtotal including tax” and set a value for it. You can also, check specific products or categories subtotal with appropriate subtotal conditions.
  • Save the rule.
Setup gift a product in WooCommerce conditions

Now when the cart subtotal is greater or equal to 200$ then the free gift product will be auto add to the cart.

Gift a product for cart subtotal in WooCommerce

Gift a Product on Black Friday

Black Friday, known for its incredible deals and discounts, presents a unique opportunity for businesses to connect with customers and expand their customer base. By gifting a product on Black Friday, businesses can attract new customers and build long-lasting relationships. Offering a free or discounted product not only creates excitement and engagement among potential customers but also showcases the value and quality of the brand. This gesture of generosity can leave a lasting impression, encouraging customers to return for future purchases and spreading positive word-of-mouth, ultimately resulting in increased sales and customer loyalty.

To gift a product on Black Friday, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Gift a product in WooCommerce for Black Friday
  • Add a “Specific Date” and select 24 November for 2023 Black Friday.
  • Save the rule.
Gift product on Black Friday 2023

On Black Friday the gift product will be auto add to the cart, like the below image.

Black Friday Free Gift Product in WooCommerce

3. Gift a Product in WooCommerce with Product Bundles

WooCommerce Product Bundles is an exceptional plugin that revolutionizes your WooCommerce experience by providing you with a multitude of features to create innovative product bundles. With this plugin, you can effortlessly mix and match products, assemble products, create custom product boxes, composite products, and even offer gift products – all within the WooCommerce platform. This comprehensive tool empowers your business to offer unique and captivating product options, ultimately boosting customer satisfaction and driving sales. Say goodbye to limitations and hello to unlimited possibilities with WooCommerce Product Bundles.

You can provide multiple gifts in a product bundle and allow the customer to choose the gift product from multiple available products.

You can read creating product bundles in WooCommerce for more information.

To gift a product in WooCommerce with product bundles follow the below steps.

  • Select “Product bundle” as the product type.
  • Open the “Product Bundles” tab to configure a product bundle.
  • Click on the “Add Bundle” button to add items to the product bundle. Here we added two items.
gift product with WooCommerce product bundles
  • In the first item, we selected the Buy products. You can provide multiple products, categories or tags.
Configurate product bundle item
  • In the second item, we provided multiple gift products.
  • Set a 100% percentage discount on the gift products.
  • Publish the product bundle.
add gift product
  • On the product page, user can select a gift product from multiple available gift products.
result of create gift product with product bundle plugin
  • After selecting a gift product, the user can add the product bundle to the cart.
final result of create gift product with WooCommerce product bundle
  • As you can see in the below image, gift a product in WooCommerce is done successfully.
Free gift product in cart

4. Gift a Product with a Campaign

You can take your marketing efforts to the next level by implementing special campaigns, such as a Summer deal, that entice customers with the offer of free gift products. To effectively execute these campaigns, consider sending a personalized URL Coupon directly to customers’ email addresses or sharing it across various social networks. The beauty of this URL Coupon lies in its ability to automatically add the free gift product to the customer’s cart, ensuring a seamless and delightful shopping experience.

To create a campaign that auto adds multiple products to the cart with a free gift product, we use Product Bundles Builder for WooCommerce and URL Coupons plugins.

Create a Package for the Campaign

First, we need to create a package that has items plus a free gift product. To do so, we are using a product bundle for it.

  • Add a new product and select “Product bundle” as the product type in the “Product data” panel.
  • Open the “Product Bundles” tab.
  • Click on the “Add Bundle” to add as many items as you want. Don’t forget to add an item for the free gift product.
Create a Package for the Campaign
  • Set a default product for all of the added items. It is important.
WooCommerce free gift product campaign setup
  • Set a default product as the gift product.
  • Apply a 100% percentage discount on the free gift product.
  • Publish the product bundle.
WooCommerce campaign setup step 3

Create a URL for the Campaign

After creating a product bundle for the campaign, we should create a URL that auto adds this package to the cart. To do so we are using URL Coupons for WooCommerce.

  • Navigate to the Discounts tab.
  • Set a unique name for the coupon.
  • Select “Price discount” as the “Discount Type”.
  • Set “0” to the “Discount Amount” field.
Create a URL for the Campaign
  • Enable the “URL Coupon” field.
  • Copy this URL to use it in the campaign.
WooCommerce campaign setup step 5
  • Under “Auto Add Products”, select the product bundle that you created in the above steps. And set a “Product main price” for it.
  • Allow removal from the cart.
  • Schedule the URL Coupon for the date or time that you want.
  • Save the rule.
WooCommerce free gift campaign setup schedule

Now you can use the URL in your campaigns and send it to customers’ email address or share it on social networks.

When a user visits the URL the package will be auto added to the cart with a gift product.

Free gift product campaign in WooCommerce

From Ordinary to Extraordinary: Free Gift Products in WooCommerce

In today’s competitive e-commerce landscape, it’s crucial to find innovative ways to engage customers and foster loyalty. Free gift products in WooCommerce provide a powerful tool for achieving this goal. By following our step-by-step guide and implementing this feature in your store, you can unlock the potential to boost customer loyalty, enhance the shopping experience, and ignite sales. So, why settle for the ordinary when you can offer something extraordinary? Start integrating free gift products into your WooCommerce store today and watch your customer engagement and sales soar to new heights.

Free gift products in WooCommerce are more than just a marketing strategy – they are an opportunity to elevate the shopping experience and build customer loyalty. By following our step-by-step tutorial and implementing the techniques and strategies discussed in this guide, you can transform your store from ordinary to extraordinary. So, why wait? Start using free gift products in WooCommerce today and witness the transformative power of this game-changing feature for your online store. Happy gifting!

FAQ

How do I offer a free product on WooCommerce?

You can offer a free product on WooCommerce, with a BOGO deal or Buy One Get One deal. When a customer buys a specific product or category he will get the free gift product automatically in the cart. There are other types of gifting products in WooCommerce e.g. cart subtotal-based gift products, Black Friday gifts, gifting a product with a campaign and etc.

Can I offer a free gift product in WooCommerce with a campaign?

To offer a free gift product in WooCommerce with a campaign you can create a URL Coupon and send the URL to your customers’ email address or share it on social media. The URL Coupon can automatically add products and the free gift product to the cart when the URL is visited.

Which methods are available to provide free gift products in WooCommerce?

There are various methods to offer free gift products in WooCommerce like BOGO deals, Buy 2 Get 1 Free, Buy 3 Get 1 Free, Category BOGO deals, gift a product for cart subtotal, gift a product on Black Friday, provide gift products with product bundles, and gift a product with a campaign.

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Auto Add Products to Cart in WooCommerce

Auto Add Products in WooCommerce

With the growing trend of e-commerce, online shopping has become a daily routine for many. Although it is convenient, sometimes the shopping process can be a bit tedious. Luckily, WooCommerce has a feature that can make shopping easier. By automating the product addition to the cart, you can save time and effort. In this article, we will discuss how you can use the auto-add products to cart feature to streamline your shopping experience.

Make Shopping a Breeze: Auto-Add Products to Cart in WooCommerce

Imagine visiting an online store, and all the products you need are automatically added to your cart. This is what the auto-add feature in WooCommerce offers. With just a click of a button, you can add multiple products to your cart without having to navigate through the store. This feature is especially helpful when you would like to provide gift products to your customers. The gift products will be auto add to the cart when customers purchase a special product or spend a specific money on your store.

WooCommerce Auto Add Products to Cart Plugin

WooCommerce Auto Add Products to Cart Plugin is an easy-to-use plugin that is an add-on for the Discount Rules and Dynamic Pricing plugin. You can use this plugin to give gift products, or auto-add products to the cart based on cart conditions.

Install Auto Add Products to Cart

In this article we are using Advanced Discounts plugin to create BOGO Deals, Auto Add Products by Cart Conditions, URL Coupons.

Installing the plugins are as easy as installing other WordPress plugins. You can upload the archive files and then install them.

BOGO Deals

BOGO (Buy One Get One) deals are a popular promotion for online stores. The good news is that you can set up BOGO deals in WooCommerce with the help of a plugin. One such plugin is “Discount Rules and Dynamic Pricing” This plugin enables you to create and apply BOGO deals easily. You can set up various types of BOGO deals, such as “Buy One Get One Free“, “Buy One Get One 50% Off”, “Buy 2 Get 1 Free“, “Buy 3 Get 1 Free” and so on. Once you’ve set up the deals, the plugin will automatically add the free or discounted product to the cart when the customer adds the qualifying product.

In this tutorial, we will explain a simple type of BOGO deal (Buy product A and Get product B for free) and you can read more here.

1. Create a Pricing Rule

Navigate to the Pricing tab in the plugin and create a pricing rule like the below image.

Discount Rules and Dynamic Pricing prices
BOGO deal in WooCommerce

2. Add Buy Product to the Cart

Now open the buy product page. You will see the purchase message on the product page. Add the product to the cart.

BOGO deal message

3. Get the Free Product Automatically

Open the cart page and you will see the free gift product in the cart. the gift product is automatically added to the cart.

Auto Add Products to Cart in WooCommerce

Auto Add Products by Cart Conditions

What if you want to offer a free product or a discount on a product when the customer adds a certain number of products to the cart? You can achieve this with the help of the “Auto Add Products to Cart” plugin. This plugin enables you to set up rules based on the cart contents and different conditions, such as the number of items, total price, product category, money spent, purchase history, specific items in the cart, and so on. Once you’ve set up the rules, the plugin will automatically add the free or discounted product to the cart when the cart meets the conditions.

To auto-add products to the cart based on cart conditions follow the below instructions.

1. Create an Auto Add Product rule

In this example, we will create an auto-add product rule based on the cart subtotal.

To create the rule navigate to the Auto Add Products tab and then add a rule like the below image.

Auto add product to cart rule

2. Check the Cart for Auto-Added Product

Now we add some products to the cart to meet the rule requirements (subtotal >= 200), and the auto-add product is automatically added to the cart.

WooCommerce Auto Add Products to Cart by conditions

Auto Add Products with a Link

Finally, you can also auto-add products to the cart with a link. This method is handy when you want to offer a promotion or discount to a specific group of customers, such as email subscribers or social media followers. To implement this method, you need to install and activate “URL Coupons for WooCommmerce” plugin and create a URL coupon in WooCommerce. Then, you can share the URL with your target audience. When they click on the link, the product will be added to their cart automatically.

To create a URL Coupon in WooCommerce follow the below steps.

1. Create a URL Coupon with Auto Add Products in WooCommerce

Navigate to the Discounts tab, and create a URL couopn rule like the below image.

WooCommerce URL coupon rule

2. Open URL Coupon link

If you open the URL coupon link the auto add product will be automatically add to the cart.

In this example we applied a 50% discount on the auto add product.

URL coupon in WooCommerce

3. Share URL Coupon link

You can share the URL coupon link with your target audience.

Conclusion

Automating the process of adding products to the cart is a great way to improve the shopping experience for your customers. With the three methods we’ve discussed in this article, you can offer BOGO deals, set up cart conditions, and provide targeted promotions with ease. So, go ahead and try these methods in your WooCommerce store and see the difference it makes!